156 results for: brand
The Payment Request API: Revolutionizing Online Payments (Part 2)
Part 2: Advanced Features and Best Practices In the first part of this series, we explored the fundamentals of the Payment Request API and how it simplifies the payment experience. Now, let's delve deeper into advanced features and best practices to further optimize the integration of this powerful API. 1. Customizing Payment…
Category : Javascript 04-06-2023 by Silvia Mazzetta
The demise of Third-Party Cookies could decrease marketing effectiveness by up to 30%
In recent years, the digital advertising industry has been undergoing significant transformations. One of the most impactful changes is the impending demise of third-party cookies, which could potentially diminish marketing effectiveness by as much as 30%, according to Accenture's analysis. The use of third-party cookies has long been a cornerstone of…
Category : 04-06-2023 by Silvia Mazzetta
Marketing Trends in Technology 2023: Spotlight on Inflation
Inflation, the general rise in prices of goods and services, is a significant economic concern that impacts various industries, including technology. As we delve into 2023, marketing professionals in the technology sector are facing unique challenges and opportunities due to the rising inflationary pressures. This article aims to shed light…
Category : Web marketing 01-06-2023 by Janeth Kent
The Importance of Maintaining a Crisis-Ready Social Media Strategy: A Closer Look
Social media has revolutionized the way businesses connect with their audiences, allowing for instant communication and unprecedented reach. However, with great power comes great responsibility. As social media platforms continue to evolve, businesses must recognize the importance of being prepared for potential crises that may arise. In today's interconnected world,…
Category : Social networks 01-06-2023 by Janeth Kent
Should Your Social Media Strategy Always Be Ready for a Crisis?
Social media can offer modern businesses so many incredible opportunities. It can be used to reach new customers, build reputation, advertise new products, and connect with industry peers and partners. However, for all its benefits, social media can also be a treacherous landscape. There are numerous traps and pitfalls that must…
Category : Social networks 01-06-2023 by Janeth Kent
The Impact of Social Media Engagement on SEO Maximising Results with Link Building Agency
Our daily lives now include social media, and businesses have realised its potential for engaging and interacting with the target audiences. Social media not only makes it easier to communicate with clients, but it also has substantial SEO (search engine optimisation) benefits. Businesses can increase their online visibility and rise…
Category : Social networks 16-05-2023 by Janeth Kent
How to Grow Your App's Active User Base
META: Read on to find out the best ways to get people engaged – and most importantly, staying – on your app. IMAGE: https://unsplash.com/photos/ZVhbwDfLtYU (Unsplash) A mobile app is nothing without users. There are a lot of ways you can push this number up and up but the approach of “build it…
Category : Web marketing 19-12-2022 by Janeth Kent
Benefits of Corporate Social Responsibility to Business
Corporate social responsibility or CSR is a company's conscious effort and commitment to positively impact various aspects of society, including the environment and community. There are different types of social responsibility, and you can commit to only some or all of them. So, let's go through each of them. Ethical responsibility. This…
Category : Web marketing 06-12-2022 by Janeth Kent
The first videogame tournaments: the origin of eSports
The first video videogame tournaments: the origin of "eSports". Electronic sports or "eSports" are video game competitions that have been increasing in popularity over the years, being a lucrative sector that currently moves hundreds of millions of euros. Its origins date back to the first video game tournaments in history, which were…
Category : Videogames 19-10-2022 by Janeth Kent
8 benefits of having a website for your business
At this moment, the Internet is a phenomenon that is sweeping the world. It has been able to interconnect millions of users all over the planet. People have made the Internet an indispensable part of their lives. If they want to find out where to eat, they look on their…
Category : Web marketing 03-06-2022 by Nadal Vicens
Difference between arrow and normal functions in JavaScript
In this tutorial we are going to see how arrow functions differ from normal JavaScript functions. We will also see when you should use one and when you should use the other. Normal functions JavaScript's standard functions, those we call normal or standard functions, have been included in JavaScript since its inception.…
Category : Javascript 30-08-2021 by Janeth Kent
Advanced Android tutorial: discover all your phone's secrets
It is highly probable that you are not taking advantage of even half of the potential that your Android device has to offer. These small pocket computers, which we call smartphones, have increasingly advanced and powerful hardware that, together with the possibilities offered by an operating system as flexible as…
Category : Mobile 06-05-2021 by Janeth Kent
How to set up your Android phone: learn how to get your new phone up and running
If you've just bought a great new Android phone, you'll want to start using it as soon as possible. You'll see that it's not hard to get the initial set-up and configuration to get it ready to use, and we'll guide you every step of the way. From connecting your Google account,…
Category : Mobile 28-04-2021 by Janeth Kent
5 Terrific iOS-Friendly Canva Alternatives to Upgrade Your Marketing Visuals
Sometimes you want to use your iPhone to create compelling, engaging marketing visuals, and as awesome as Canva is, many of us are interested in seeing what other options are out there. As all marketers know, consistent branding is a must for any company (or even individual) who wants to stand…
Category : Web marketing 05-05-2021 by Janeth Kent
SEO: How to choose the best Anchor Text
Anchor Text are the words used to insert a link within a piece of content. This text can be anything from "click here" to the name of a brand or even a series of keywords or phrases. When choosing the best anchor text, always put the user experience first. Since the launch…
Category : Seo & sem 15-03-2021 by Janeth Kent
Top Graphic Design e-Books & How to Get them on Your iDevice
Ma-no.org may include links to commercial websites. A commercial website is defined as a business site designed to generate income through the provision of services and products. Where links to commercial sites are included on ma-no.org, this does not indicate or imply any affiliation or endorsement between that commercial entity…
Category : Ui/ux design 03-03-2021 by Luigi Nori
Graphic design and its impact on Web Development
In today's article we will explain the concept of graphic design, its fundamentals and what it brings into web development. Graphic design is applied to everything visual, believe or not, it can aid in selling a product or idea, it's applied company identity as logos, colors, typography of the company…
Category : Web design 05-04-2021 by
How to have two WhatsApp accounts on your Dual SIM phone
Having two WhatsApp accounts on the same Android or iOS cell phone is possible. To do this, your terminal must be a phone with Dual SIM compatibility, that is, by allowing you to have two numbers on it, you could have two WhatsApp accounts on it. For example, this is useful…
Category : Software 25-01-2021 by Luigi Nori
Website Traffic Getting Low? 4 Immediate Action to Take
If you have created a website, I am sure your end objective is to create a strong brand presence, boost engagement, and multiply revenue. An interesting statistic showed that there were 22.31 million internet users at the start of the year, in Australia. This means that there are ample opportunities to…
Category : Web marketing 04-12-2020 by Luigi Nori
5 Tips to Bring More Traffic to Your Blog
Publishing a blog on your business website is an effective marketing tool for several reasons. Blog posts are the ideal place to share information about your company, products, services, and showcase your expertise or comment on industry trends. Blog posts also give you a space to express more personality, a sense…
Category : Seo & sem 03-12-2020 by Janeth Kent
The best tricks and features to master your Android Smart TV
We bring you a collection of the best tricks to squeeze Android TV, the Google operating system designed for televisions. You can find it on smart televisions of some brands, but also on devices that you will connect to the TV. With all of them, you can use different types…
Category : Networking 05-11-2020 by Luigi Nori
What's the Difference between Google TV and Android TV?
At the end of September, Google launched the renewal of its classic dongle. The new Google Chromecast didn't arrive alone, but added two very important innovations compared to the devices of previous generations that have been turning normal televisions into smart TVs since 2013. The first of these novelties is the…
Category : Software 27-10-2020 by Silvia Mazzetta
How to Deal with Unnatural Inbound Links
A website that has a good rank on search engines, especially Google is a big task. Backlinks or Inbound links are one of the best ways to achieve this ranking. Sometimes in a haste to achieve this goal, websites indulge in underhanded behaviour like unnatural inbound links. These are considered…
Category : Seo & sem 25-10-2020 by Janeth Kent
SEO in Google News: How to appear in Google News
Google News is a tool, from Google, that spreads current, reliable and truthful content from different websites or portals dedicated exclusively to news. The sites that appear in Google News have a great opportunity to increase traffic to your website and consequently the opportunity to increase your sales through it. If…
Category : Seo & sem 04-10-2020 by Luigi Nori
How to write our own Privacy Policy
In this article we will talk about Privacy Policy statements, how you can write one and implement it on your page. Why did it pop up? These days when we browse on any new page, or when we visit the site for the first time, most of the time we have to…
Category : Development 22-10-2020 by
What is a Cryptophone and how it works
The so-called cryptophones, are anti-interception smartphones as they use encryption methods to protect all communication systems. Here are all the details and the truth about these "unassailable" phones. The recent Encrochat affair, recently investigated for illegal activities, has brought to light the so-called cryptophones. They are smartphones - legal in themselves -…
Category : Security 11-09-2020 by Silvia Mazzetta
How to comply with Google's quality guidelines in 2020
Google provides a set of guidelines on what your website's content should look like in order to appear in search results. There are several categories within the Google guidelines: Webmaster Guidelines. General guidelines. Content-specific guidelines. Quality guidelines. In this article we will focus on the Quality guidelines. Quality guidelines, describe techniques whose use is prohibited and which,…
Category : Seo & sem 09-09-2020 by Silvia Mazzetta
5 Remote Careers You Can Start Online in 2020
In 2020, life has moved indoors. School, shopping, entertainment, and work have all moved online to keep up with the fight against COVID-19. And with it came an enormous demand for remote careers. If you are looking to start a new career that you can excel in without leaving the…
Category : News and events 25-08-2020 by Silvia Mazzetta
Get ready for the future: What Does The Future Of SEO Look Like?
How will SEO change in 2030? There are various positions and assumptions that we can make about this so that you can think about the strategies to take when the future catches up with us. Anyone who works in SEO knows the great challenge of positioning a site on the web…
Category : Seo 19-08-2020 by Silvia Mazzetta
The 6 Essentials for Creating a Visually Appealing Web Design
Creating a website might seem like a simple thing. After all, what do you really need besides a good hosting provider and relevant content, right? Well, the reality is quite different. Things might have worked like that in the past, but they are quite different now. The internet is advancing, and…
Category : Web design 25-08-2020 by Silvia Mazzetta
Introduction to Network Theory
Modern network theory was introduced at the end of the nineties by the PhD student Reka Albert and then monopolized by her tutor L.A. Barabasi, who made an empire out of it. The idea was not new, network theory is based on graph theory and graph theory had been already introduced…
Category : Networking 03-08-2020 by
7 Killer Strategies to Increase Your Sales Funnel Conversion Rates
Have you been using online sales funnels to grow your business online but it hasn't really worked for you? There's something you are not doing right. Use these strategies to make your sales funnels convert better. We are living in a competitive digital era, and as an entrepreneur, you have to…
Category : Web marketing 23-07-2020 by Janeth Kent
How to recover an Instagram hacked account
You can't access your Instagram account. The cybercriminal who probably hacked your profile changed your password. Now what? What to do now? First try to stay calm: unfortunately these things can happen, but there is a solution to everything, and today we will explain how to solve this specific problem. In this…
Category : Social networks 16-07-2020 by Janeth Kent
7 Most Effective Ways to Make Money From Photography
Many people all over the world enjoy photography. At first, it may seem difficult to learn, but once you turn it into a hobby, then it becomes a pleasure rather than a difficulty. And the better you get with photography, the more you understand and want to invest in better…
Category : News and events 15-07-2020 by Janeth Kent
A collection of interesting networks and technology aiming at re-decentralizing the Internet
The decentralised web, or DWeb, could be a chance to take control of our data back from the big tech firms. So how does it work? Take a look at this collection of projects aimed to build a decentralized internet. Cloud BitDust - is decentralized, secure and anonymous on-line storage, where only…
Category : Networking 27-08-2020 by Janeth Kent
Dark Web: how to access, risks and contents
You've probably heard of the Dark Web before, but do you really know what the Dark Web is, or what it consists of? Do you know its risks? Which users use the Dark Web? What content is published? Would you know how to access the Dark Web safely? If you are reading…
Category : Security 13-06-2020 by Silvia Mazzetta
SEO Mistakes that Need to Be Avoided
Search Engine Optimization is the need of the hour, especially for people who have businesses and want to make something big out of it. You need to put in your share of efforts in the domain of SEO to see to it that your business is moving in the right…
Category : Seo & sem 11-06-2020 by Janeth Kent
How to Take Your Small Ecommerce Business to the Next Level
Running an ecommerce business can be both exciting and financially rewarding. However, as you increase your customer base, it might seem difficult to successfully scale your operations. If your site is growing in popularity, or you want to attract more customers to your online venture, read the below top tips on…
Category : Web marketing 25-01-2022 by Janeth Kent
Step by Step Guide to Successful Social Media Marketing
The most popular social media platforms boast of having hundreds of millions of active users every month. The number itself is more than enough to attract brands in trying to establish themselves as niche authorities on as many different social media websites as they can. If you are still relatively new…
Category : Web marketing 16-05-2023 by Silvia Mazzetta
How to Build a Successful E-Commerce Store
Launching an e-commerce store is a popular route for entrepreneurs to take. The thought of opening a physical retail outlet isn’t very appealing in 2020, but here’s what you need to know to build your own e-commerce store. Pick a Business Name and Buy Your Domain It is worth putting some serious…
Category : Web marketing 12-05-2020 by Silvia Mazzetta
What is Google My Business and how does it help my local business?
Google My Business is increasingly present in the digital marketing strategies of companies, and this Google tool provides us with various options to better position our business in the search engine. Through the creation of a business file we can work on the SEO of our brand. Google My Business mixes the…
Category : Web marketing 02-05-2020 by Luigi Nori
Online Marketing Strategies for your Ecommerce
The impetus and desire we have to launch our online store can be counterproductive if we have not defined a pre-launch strategy. If we are determined to launch our ecommerce without having stopped to think if we are doing it right, there is a good chance that we will fail. That…
Category : Web marketing 20-04-2023 by Silvia Mazzetta
How to check if the GPS works
Have you tried to share your location with some friends but couldn't because the GPS on your smartphone looks dead? Don't jump to conclusions - your phone may not be having hardware problems. In fact, GPS malfunctions are often caused by temporary problems due to poor signal reception or poor…
Category : News and events 10-04-2020 by Silvia Mazzetta
5 ways to improve your user experience
As a brand, UX is incredibly important when it comes to keeping your customers happy and on your site. Afterall, the longer they are on your site, the more likely they are to spend, and the more likely you are to hit your targets and KPI’s. Also, the better the…
Category : Ui/ux design 09-04-2020 by Silvia Mazzetta
How to Improve Your Website to Attract Local Customers
If you run a small business, make no mistake: local search is imperative for your success. You might have lofty dreams of attracting the world to your website, but it’s those local visitors who will make the difference. This is because 80% of people will try and find local information with…
Category : Web marketing 18-03-2020 by
Tips to Maximize Your ROI with Google AdWords
The marketing method you use is not important. What you want is the best possible ROI. The money spent should come back to you tenfold. Well, that might be a bit of an exaggeration, but you get the idea. If you were to try pay per click and Google AdWords in…
Category : Seo & sem 22-01-2020 by Silvia Mazzetta
10 SEO trends for 2020
In "Ma-No" we have tried to make some predictions with our digital crystal ball and (knowing that we will be wrong about many things) about what will happen in SEO in the next months. These are the ten trends that could mark the evolution of web positioning in 2020. 1. More…
Category : Seo & sem 01-01-2020 by Silvia Mazzetta
Is It Risky to Share Data While Surfing Online?
The internet is a fantastic place to learn, engage, and connect with people across the globe. From browsing social media to performing critical work tasks, the internet has become a regular, important part of our everyday lives. The average person spends almost 7 hours a day online. That's around half…
Category : Security 30-12-2019 by Janeth Kent
How to Pique Customer Interest
If your target audience aren’t interested in your brand, your marketing campaigns, or the service that you provide, why would they feel compelled to bring you their business? If you’re to attract a steady stream of new customers, you’re going to have to find a way to make your business…
Category : Web marketing 06-12-2019 by Silvia Mazzetta
The Truth About Building Your Own Website
If you have your own business, or you are working towards launching one, chances are you’ve thought about building your own website. A strong, professional website is essential for businesses of all kinds, and a critical element to promote your business and build relationships with potential and established customers. However, as…
Category : News and events 24-04-2020 by Janeth Kent
How to Gain an Edge and Improve Your Engagement Rate on Instagram
Image source: Unsplash.com Instagram has more than one billion active profiles every month and the platform continues to grow at a rapid speed. This is no surprise given just how popular it has become in recent times. Given the number of active users, it is no surprise that so many businesses and…
Category : Social networks 20-11-2019 by Silvia Mazzetta
CRUD Operations Using Vue.js: a basic example
In this tutorial, we show you how to create CRUD application using vue js. here is very basic and simple example of vue.js crud app. using this vuejs crud (create read update delete) you can easily implement with php mysql or also in laravel or codeigniter framework. So it is a…
Category : Javascript 23-05-2020 by Luigi Nori
5 Ways to Effectively Market Your Online Business
Creating any business is hard enough. Having people notice your business is a completely new challenge. Similar to Michael Scott’s “declaration” of bankruptcy in The Office doesn’t make it so. Creating a business doesn’t guarantee that people will be lining up the streets or parked in front with tents waiting for…
Category : Web marketing 22-04-2020 by Janeth Kent
What to Expect from Email Marketing Tools in 2019
Along with everything else, marketing has received a huge boost recently, thanks to technology. As email continued to be a top performer even in 2018, it’s one of the integral parts of any online campaign today. So, what should you look for in your email marketing tools in 2019? Advanced Automation…
Category : Web marketing 18-11-2019 by Janeth Kent
How Technology has Improved the Way We Do Business
There’s no question that technological advancements are a positive change for many industries, as they contribute to growth and innovation. New hardware and software have completely redefined some industries, and revived old or dying ones, with improvements in efficiency, standards, processes, and connection and communication. It’s tough to find a commercial…
Category : Web marketing 20-06-2019 by Janeth Kent
RCS: Everything you need to know about the successor to the SMS
What is RCS? What is it for? Discover everything about this system that Google has been promoting for some time and the future it could have. Messaging in the handset market has changed dramatically over time. For many years SMS was the way most people used to be in contact with…
Category : Mobile 18-06-2019 by Janeth Kent
How To Create a Logo SVG Animation Using Only CSS
Web animations are a joy. They enhance the user experience by providing visual feedback, guiding tasks, and vitalize a website. Web animations can be created in several ways, including JavaScript libraries, GIFs, and embedded videos. But for a few reasons, the simple combination of SVG and CSS is attractive. Comprised of code…
Category : Css 29-09-2020 by Silvia Mazzetta
5 Strategies For Improving Brand Reputation
In order for a business in any industry to succeed, it is essential that they have a good reputation. Your target customer needs to see your brand as an authoritative source in the industry and a company that they can trust. This will help you to stand out from the…
Category : Web marketing 15-05-2019 by Janeth Kent
Advantages of Progressive Web Applications
The unstoppable increase in the use of mobile devices to connect to the Internet has resulted in the fact that it is no longer enough to have only one web page to have an online presence. Right now, any company that wants to stand out and build customer loyalty must also…
Category : Javascript 08-05-2019 by Janeth Kent
How to Make the Most of Technology in Your Business
If you’ve decided not to make use of the available technology in your business, you’ll soon find yourself falling behind the competition. More and more businesses are using technology to serve their customers better and extend their abilities. As well as understanding the importance of technology in business it’s also…
Category : Technology 16-04-2019 by Janeth Kent
How the Internet has Influenced Businesses
The internet has transformed the way that people live their lives. You can access a wealth of knowledge from a device that fits in your hand. Yes, it’s used for pleasure and leisure, but it has made the most impact on businesses, driving growth with innovations and advances in technology. The…
Category : News and events 22-03-2019 by Janeth Kent
How to Successfully Promote Your Healthcare Business
When it comes to running a healthcare business, you have to find a way of making it stand out from the crowd if you want it to be successful. People often choose to go with recommendations when it comes to choosing a healthcare professional. However, more typically, they turn to…
Category : Web marketing 20-03-2019 by Janeth Kent
Tools to build PWA quickly
For quite some time now, UX has been the focus of modern web development. Several factors affect this, including page load speed, usability, scalability, and design. But now more customers prefer mobile web browsing over desktop browsing, any website— whether a niche blog or an e-commerce store — should begin…
Category : Programming 02-03-2019 by Janeth Kent
What You Need to Know When Sending a Press Release to Newswire
A newswire or a press release distribution service helps businesses in improving their online visibility and web presence. If you haven’t used it before, there are many things you need to know prior to using any platform. What is a newswire? Newswire or wire services syndicate your story across different sites and…
Category : News and events 25-02-2019 by Janeth Kent
Javascript: Introduction to ES6 classes
An exciting new construct that was introduced in the ES6 specification is the ES6 classes. If you're a Javascript developer, you will be aware that Javascript follows prototypal inheritance and sometimes it can get a little messy, with ES6 classes the syntax is simpler and much more intuitive. However, contrary to…
Category : Javascript 26-02-2019 by Janeth Kent
Which Javascript frameworks will rule in 2019?
In this article, we will review and analyze the 2018 State of JavaScript report to later focus attention on frameworks that will be at the center of attention in 2019. Let's take some time to look at the amazing journey of JavaScript, reflected in the use of more than 20,000 developers…
Category : Javascript 19-02-2019 by Janeth Kent
A roadmap to becoming a web developer in 2019
There are plenty of tutorials online, which won't cost you a cent. If you are sufficiently self-driven and interested, you have no difficulty training yourself. The point to learn coding I think is to read a lot of code of other developers, then typing code and testing to see what…
Category : Programming 30-05-2019 by Janeth Kent
Top Social Media Marketing Tools in 2019
Social media marketing is a baffling area. The social media has revolutionized and completely changed the way we send and receive information. It is more interactive, can be done in real time and uses a wide number of media like text, audio, video, pictures, graphics and more. Tools such as…
Category : Social networks 08-10-2019 by Janeth Kent
The Meaning of Colors in web Design. A little bit of psychology
Color psychology is one of the most talked about and interesting parts of psychology. The idea that some colors evoke feelings and emotions. In fact, this color helps buy the most attractive product. You invest a great deal of time and money to create a convincing website design to increase…
Category : Web design 05-08-2019 by Janeth Kent
Best Node Js Resources, Courses and Tutorials.
NodeJS is a platform that enables developers to write high-performance and networked applications server side. And using good old Javascript as well. Why should you study NodeJS? To begin with, it never hurts to learn something new. But most importantly, it's great to learn NodeJS. With a focus on modern JavaScript and real-world application,…
Category : Javascript 10-05-2020 by Janeth Kent
The Most Useful 50 Web Sites you wish you knew earlier
There are so many websites around, and it is very complicated to know each and every one of them. Our lisy provides 100 those websites that we find particularly helpful, even though they are not as famous or as prevalent as some of the big names. archive.is — take a snapshot of…
Category : Web marketing 13-06-2020 by Janeth Kent
Six Ways to Make Your Design Brand Stand Out with a Portfolio
Design businesses have never been more needed than they are today. With an increasing number of individuals becoming entrepreneurs and starting their own online companies, the need for professional logos, web designs, social media designs and more is on the rise. This is great news for creative professionals, with the job…
Category : Ui/ux design 21-11-2018 by Janeth Kent
UX-UI: How to design better forms
Whether it is a signup flow, a multi-view stepper, or a monotonous data entry interface, forms are one of the most important components of digital product design. This article focuses on the common dos and don’ts of form design. Keep in mind that these are general guideline and there are…
Category : Ui/ux design 02-05-2020 by Silvia Mazzetta
How to Improve the Exposure of Your Business
Gaining exposure as a business – especially if you operate entirely or predominately online – can be difficult. You want to see results fast, and to do that you might attempt to spam your customers and clients with advertisement after advertisement. This is not the way to reach your goals.…
Category : Startups 31-10-2018 by Janeth Kent
How to Create a Brand Story through Video Marketing
Humans always have and probably always will turn to stories, be them in books or on screen, to both make sense of life and get a break from it at times, and you should be tapping into this instinctive fascination to draw people to your brand and ultimately to your…
Category : Web marketing 13-02-2019 by Janeth Kent
A Guide to Integrate Social Media into Your E-Commerce Store
There’s no disputing the influence that the internet and social media have had on business management. The speed at which platforms like Facebook, Instagram, and Twitter have grown has been remarkable, and the integration of the business tools that they provide has been largely positive. For those involved in e-commerce,…
Category : News and events 09-07-2018 by Janeth Kent
How To Take Your Website Up A Notch
In order to get your website off the ground then you’re going to want to learn how best to get it noticed and clicked on. If you’re just starting to build your website, then you will need to know how to optimize your site’s success from the very beginning. If…
Category : Ui/ux design 02-05-2020 by Silvia Mazzetta
6 Reasons Why Marketing is Important for Every Business
The basis of marketing for any business is to build brand awareness, but it also contributes to a host of other factors necessary for business success. Building the foundations for a company, whatever the sector, is key to securing loyal customers and identifying yourself in a diluted marketplace. The elements…
Category : Web marketing 01-04-2020 by Janeth Kent
The Importance of Other People to the Success of Your Website
The old adage about it not being what you know but who you know, although not entirely accurate, does hold a grain of truth. Your first job as a website owner is to know the subject around which your site is based inside and out, so that visitors to your…
Category : Web marketing 27-02-2018 by Janeth Kent
How Our Relationship with the Internet has Changed in the Last 20 Years
With more than 1 billion websites online, it is fair to say the internet has transformed the daily lives of people across the world. It now impacts almost every aspect of a person’s life. Find out how our relationship with the internet has changed in the last 20 years. Fast Adoption On…
Category : News and events 29-04-2021 by Janeth Kent
Best apps to boost your social media
Most individuals, marketers and business people struggle to get the best out of social media but do not know how to go about it. There are various applications that can help anyone get their social media up and running. With the help of such apps or tools, management of social…
Category : Social networks 24-11-2017 by Janeth Kent
Ten Laws of Successful Social Media and Content Marketing
Social media has become an indispensable tool when it comes to building a following around your brand as well as distributing content to your audience. This is where your customers live and interact with various contents. When coupled with high-quality content, social media marketing can significantly boost your market coverage…
Category : Social networks 13-06-2020 by Silvia Mazzetta
Top 8 Free Online Social Media Marketing Tools For Startups
If you have just launched a new startup one of the things that should be top of your agenda is creating an effective social media strategy. No sane business owner can afford to ignore social media in this day and age. People go to social media sites to socialize. It's like…
Category : Web marketing 08-11-2022 by Janeth Kent
Why Social Media Cannot Fully Take the Place of Offline Marketing
Social media has absolutely revolutionised the way we think about marketing. As well as allowing a business to tap into an audience that is easy to target, always online, and interested in interacting, it can also be hugely cost effective, with some approaches such as Twitter marketing being basically free…
Category : Seo & sem 30-06-2017 by Janeth Kent
4 Strategies to Improve YouTube Marketing
In just a few years, YouTube has quickly gone from being an entertainment site to the world’s second largest search engine. As the demand for more video content online increases, YouTube isn’t just used for watching funny videos of cats (although it just wouldn’t be the same without them)! As more…
Category : Social networks 09-06-2017 by Janeth Kent
Run Your Web Development Team Like a Tight Ship
The most successful web design and development companies offer three things to their clients: well-produced websites, good communication and unrivaled project management. The latter is actually very important, since it affects the team’s ability to stay on time and within budget. It takes a good project leader to turn even…
Category : Web marketing 27-05-2017 by Janeth Kent
Image Optimizers for various platforms
Image Optimizers for various platforms Linux Trimage (GUI) — similar to ImageOptim and uses many of the same lossless tools under the hood. ImageOptim Web Service (HTTP API) — resize and optimize images in your web applications. Online interface for MozJPEG — a JPEG compressor that produces smaller, higher quality files. The web interface…
Category : Software 15-05-2017 by Janeth Kent
Useful technical SEO checklist for developers
Let's start from the beginning. What is SEO? When we talk about SEO we are talking about Search Engine Optimisation: we are talking about the organic positioning of a web page in search results. And when we say organic positioning we mean unpaid positioning. SEO is a discipline, strategy or set…
Category : Seo & sem 15-05-2023 by Janeth Kent
4 Online Marketing Tips for Personal Trainers
The fitness industry is growing rapidly as more people realize the health benefits of physical exercise. As a result, the demand for personal trainers has never been higher. With the rise in demand, the profession is one of the most competitive today. To stay ahead of the pack, you must market…
Category : Web marketing 27-02-2017 by Janeth Kent
How to Optimize Images for SEO
Images are a vital part of engaging online content. People have short-time attention no one wants to open a page only to find an unbroken wall of text. Photos, infographics and illustrations are a key way to supplement your text to make your page look more attractive. Choosing the right image for…
Category : Web marketing 20-02-2020 by Janeth Kent
8 Social Tools to interact with Customers and improve CX
Customer experience is measured by the individual’s experience during all points of contact against the individual’s expectations. Over the past century, countless inventions and advancements have inadvertently raised the bar of customer experience. Communication mediums have improved, resulting in elevated expectations of more hands-on, faster, and localized customer service. Customers now have…
Category : Social networks 22-07-2016 by Janeth Kent
Ideas shaping web design today
Web design in order to succeed needs two things: innovation and imitation. Unfortunately, the last one often wins. Web designers love to learn, study and use the latest trends, and then look desperately for the next big thing. Think about sliders. They were "trendy" couple years ago. Today, they feel dated. What to do?…
Category : Web design 22-04-2021 by Janeth Kent
Google ranking factors: user behaviors that make the difference in SEO
Google has never said that searchers' behavior is a ranking factor. But companies over the years have discussed this, most notably when Amit Singhal told the Wall Street Journal that Google had tweaked its algorithms. He said, "How users interact with a site is one of those signals." Google's patents provides other evidences:…
Category : Seo & sem 01-12-2015 by Janeth Kent
Monthly News for Designers, November 2015
Today we inagurate our monthly design news post in which we will share our favorite design related articles, resources and freebies of the month. Free Icons & Templates Freebie: 100 Google Material Icons for Sketch. Freebie: Animaticons – Beautiful, Customizable Animated GIF Icons. Freebie: Branding Identity Mockup (PSD). Learning Resources, Tutorials & Tips Stretchy Navigation in CSS and jQuery by CodyHouse. Blueprint: Multi-Level Menu by…
Category : Web design 07-02-2019 by Janeth Kent
The Best CSS Frameworks for Material Design
Material design is the googles new design practice, it is mobile first approach design system created by Google. The idea of material design is to make everything in a same simple way so anybody can understand them even if it is an app with brand new functionality. Material designis derived from…
Category : Css 16-11-2015 by Janeth Kent
8 Social Media Monitoring Tools
We think that a combination of quick response, easy use and functionality is what a company need in order to effectively run a social media campaigns. There are many tools that let you manage multiple accounts, respond quickly and stay on top of real-time information. We evaluate 8 of the best free tools for social media monitoring,…
Category : Social networks 22-10-2015 by Janeth Kent
200+ sites, apps & books for designer
Design is fundamental to any digital strategy. We are in a digital era where visual stimuli make the difference when the user makes a decision. It is necessary that when faced with a good idea there are creative elements that differentiate us from the competition and attract our audience in…
Category : Web design 10-09-2020 by Janeth Kent
PHP: list of best awesome PHP libraries
It is an exciting time to be a PHP developer. There are lots of useful libraries released every day, and with the help of Composer and Github, they are easy to discover and use. Here is a complete list of the coolest that We’ve come across. Package Management Libraries for package and…
Category : Php 27-04-2014 by Janeth Kent
Google's 200 Most Important Ranking Factors
Domain Factors 1. Domain Age: Matt Cutts states that: “The difference between a domain that’s six months old verses one year old is really not that big at all.”. In other words, they do use domain age…but it’s not very important. 2. Keyword Appears in Top Level Domain: Doesn’t give the boost that it…
Category : Web marketing 30-03-2023 by Janeth Kent
Best Days to Post on Facebook [Infographic]
Among the greatest challenges is determining exactly when to post a given piece of content so it attracts the most “likes,” comments, and retweets. A recent infographic from LinchpinSEO could help crack that code by showing the best days to post to Facebook. Even better, it organizes the information by industry. For…
Category : Social networks 11-03-2014 by Janeth Kent