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5 Terrific iOS-Friendly Canva Alternatives to Upgrade Your Marketing Visuals

Sometimes you want to use your iPhone to create compelling, engaging marketing visuals, and as awesome as Canva is, many of us are interested in seeing what other options are out there.   As all marketers know, consistent branding is a must for any company (or even individual) who wants to stand…

Category : Web marketing   05-05-2021   by Janeth Kent

Graphic design and its impact on Web Development

In today's article we will explain the concept of graphic design, its fundamentals and what it brings into web development. Graphic design is applied to everything visual, believe or not, it can aid in selling a product or idea, it's applied company identity as logos, colors, typography of the company…

Category : Web design   05-04-2021   by Tibor Kopca

How to Deal with Unnatural Inbound Links

A website that has a good rank on search engines, especially Google is a big task. Backlinks or Inbound links are one of the best ways to achieve this ranking. Sometimes in a haste to achieve this goal, websites indulge in underhanded behaviour like unnatural inbound links. These are considered…

Category : Seo & sem   25-10-2020   by Janeth Kent

How to write our own Privacy Policy

In this article we will talk about Privacy Policy statements, how you can write one and implement it on your page. Why did it pop up? These days when we browse on any new page, or when we visit the site for the first time, most of the time we have to…

Category : Development   22-10-2020   by Tibor Kopca

What cybersecurity professionals have learned from the lockdown experience

The COVID-19 pandemic has radically changed the rules of the game for most companies and individuals in a very short time; it has also changed the international computing universe. Sudden changes in people's habits as well as in business operations have altered some of the elements that characterize cyber-risk. And…

Category : Security   26-08-2020   by Silvia Mazzetta

5 Remote Careers You Can Start Online in 2020

In 2020, life has moved indoors. School, shopping, entertainment, and work have all moved online to keep up with the fight against COVID-19. And with it came an enormous demand for remote careers. If you are looking to start a new career that you can excel in without leaving the…

Category : News and events   25-08-2020   by Silvia Mazzetta

7 Killer Strategies to Increase Your Sales Funnel Conversion Rates

Have you been using online sales funnels to grow your business online but it hasn't really worked for you? There's something you are not doing right. Use these strategies to make your sales funnels convert better. We are living in a competitive digital era, and as an entrepreneur, you have to…

Category : Web marketing   23-07-2020   by Janeth Kent

How to get notified when one of your WhatsApp contact is online

Privacy is one of the most important aspects among most users of the popular Facebook messaging application. So much so, that many settings have been included in WhatsApp itself to offer users the ability to display their profile picture, status, info, or the time they last connected to the application…

Category : Software   15-06-2020   by Silvia Mazzetta

Dark Web: how to access, risks and contents

You've probably heard of the Dark Web before, but do you really know what the Dark Web is, or what it consists of? Do you know its risks? Which users use the Dark Web? What content is published? Would you know how to access the Dark Web safely? If you are reading…

Category : Security   13-06-2020   by Silvia Mazzetta

Why do you vote the way you do in the age of misinformation and fake news?

In this context of the electoral campaign in which we are immersed, the 'political hoaxes' are becoming more relevant and it is expected that attacks to destabilize the parties and candidates in order to influence the electorate will increase. As recent examples, let's remember that disinformation campaigns influenced Trump to win…

Category : News and events   11-06-2020   by Silvia Mazzetta

Step by Step Guide to Successful Social Media Marketing

The most popular social media platforms boast of having hundreds of millions of active users every month. The number itself is more than enough to attract brands in trying to establish themselves as niche authorities on as many different social media websites as they can.   If you are still relatively new…

Category : Web marketing   18-05-2020   by Silvia Mazzetta

First steps into JavaScript – a practical guide 3

After we learned the basic ofaccessing DOM elementsandhow to modify them,we are ready for the more exciting parts – handling DOM events. This allows us to make our web way more interactive, and finally we can put our JS knowledge into practice. User input such as keyboard actions or mouse clicks…

Category : Javascript   07-05-2020   by Iveta Karailievova

What is Google My Business and how does it help my local business?

Google My Business is increasingly present in the digital marketing strategies of companies, and this Google tool provides us with various options to better position our business in the search engine.  Through the creation of a business file we can work on the SEO of our brand. Google My Business mixes the…

Category : Web marketing   02-05-2020   by Luigi Nori

Online Marketing Strategies for your Ecommerce

The impetus and desire we have to launch our online store can be counterproductive if we have not defined a pre-launch strategy. If we are determined to launch our ecommerce without having stopped to think if we are doing it right, there is a good chance that we will fail. That…

Category : Web marketing   02-05-2020   by Silvia Mazzetta

Tips to Maximize Your ROI with Google AdWords

The marketing method you use is not important. What you want is the best possible ROI. The money spent should come back to you tenfold. Well, that might be a bit of an exaggeration, but you get the idea. If you were to try pay per click and Google AdWords in…

Category : Seo & sem   22-01-2020   by Silvia Mazzetta

How to Pique Customer Interest

If your target audience aren’t interested in your brand, your marketing campaigns, or the service that you provide, why would they feel compelled to bring you their business? If you’re to attract a steady stream of new customers, you’re going to have to find a way to make your business…

Category : Web marketing   06-12-2019   by Silvia Mazzetta

How to Build Your eCommerce's Email List Using Instagram

Instagram is quickly becoming a favorite social media channel among eCommerce business owners because of its high engagement rate. But when it comes to getting the highest return on your investment, that recognition belongs to email marketing. Now, imagine what will happen to your eCommerce business if you can have a way…

Category : Web marketing   06-12-2019   by Luigi Nori

How to disable the camera, microphone and all sensors on your phone with a single touch in Android 10

With Android 10, Google has improved the privacy of its operating system with new options, but has also hidden an interesting option that deactivates all the sensors of the device at once. This option prevents applications from accessing all of the device's sensors, including the cameras and microphone. The hidden option…

Category : Mobile   02-12-2019   by Silvia Mazzetta

How to Gain an Edge and Improve Your Engagement Rate on Instagram

Image source: Unsplash.com   Instagram has more than one billion active profiles every month and the platform continues to grow at a rapid speed. This is no surprise given just how popular it has become in recent times.    Given the number of active users, it is no surprise that so many businesses and…

Category : Social networks   20-11-2019   by Silvia Mazzetta

How to Secure Remote Access Using VPN

Using a VPN to get remote access allows users to connect to aSecure server via the internet. Rather than logging into the same server directly, uses instead first login to a VPN which allows them to connect to the server more securely. This goes a long way to protecting the…

Category : Networking   24-04-2020   by Luigi Nori

What to Expect from Email Marketing Tools in 2019

Along with everything else, marketing has received a huge boost recently, thanks to technology. As email continued to be a top performer even in 2018, it’s one of the integral parts of any online campaign today. So, what should you look for in your email marketing tools in 2019?   Advanced Automation…

Category : Web marketing   18-11-2019   by Janeth Kent

Google Search hacks to Use Google More Efficiently

Modern folks have grown up with having all the world's data at their fingertips with super mobile phones glued to our palms. Or it's what we've always believed. Sometimes the incredible amount of information in a Google search result can actually stop us from finding out what we need. We…

Category : Software   24-07-2019   by Janeth Kent

Advantages of Progressive Web Applications

The unstoppable increase in the use of mobile devices to connect to the Internet has resulted in the fact that it is no longer enough to have only one web page to have an online presence.  Right now, any company that wants to stand out and build customer loyalty must also…

Category : Javascript   08-05-2019   by Janeth Kent

Pulsetuit, the new platform for sentiment analysis in real time

Pulsetuit, the new platform for sentiment analysis in real time

Alt17 has developed an innovative platform to measure the emotional impact in real time of campaigns, events, hashtags and Twitter users. Twitter is traditionally the most used social network to follow broadcasts and events at the same time they are happening. Innumerable publications and messages are exchanged by its users as…

Category : Software   19-02-2020   by Janeth Kent

What You Need to Know When Sending a Press Release to Newswire

What You Need to Know When Sending a Press Release to Newswire

A newswire or a press release distribution service helps businesses in improving their online visibility and web presence. If you haven’t used it before, there are many things you need to know prior to using any platform. What is a newswire? Newswire or wire services syndicate your story across different sites and…

Category : News and events   25-02-2019   by Janeth Kent

Javascript: is this the origin of a new developing era?

Javascript is winding up increasingly more and more. It has for quite some time been utilized for substantially more than simply the Web. Is it true that we are toward the start of a Javascript era? Javascript was originally developed for the web browser. Content should be able to dynamically change without…

Category : Javascript   13-06-2020   by Janeth Kent

How To Build A Presentation Using HTML, CSS, & JavaScript

The process of conceiving and constructing a presentation is often hard. Sometimes we're stuck with Keynote or PowerPoint, and the templates are extremely limited and generic. Today, we're going to learn how to create an awesome and animated presentation using HTML, CSS, and JavaScript. If you're a beginner, don't worry! This tutorial will…

Category : Javascript   13-10-2020   by Janeth Kent

Why  Is Digital Marketing So Important For Your Business?

Why Is Digital Marketing So Important For Your Business?

When you start to look into different ways that you can market your business, you’ll notice that the term ‘digital marketing’ comes up time and again. There is a reason for this; digital marketing is a hugely important part of modern marketing, and it is something that every business can…

Category : Web marketing   08-11-2018   by Janeth Kent

How to Decide Between Managing Your Own Pay Per  Click Campaign and Hiring a PPC Management Agency

How to Decide Between Managing Your Own Pay Per Click Campaign and Hiring a PPC Management Agency

Regardless of your marketing budget or objectives, when it comes to running pay per click (PPC) campaigns, you want to make sure that you have knowledgeable and experienced people on hand to help you manage them. If you or another person in your business already has the requisite knowledge, you…

Category : Seo & sem   01-09-2018   by Janeth Kent

Four of the Biggest Reasons Your Emails are Sent to Spam

Four of the Biggest Reasons Your Emails are Sent to Spam

Email marketing still plays a huge part in getting the word out to potential and existing customers, but according to a study carried out by Return Path in 2015, only 79% of marketing emails will actually land in the recipient’s inbox. As a result, one in every five emails will…

Category : Web marketing   14-08-2018   by Janeth Kent

Best SEO Tools for 2018

Best SEO Tools for 2018

Search engines are a massive source of traffic for a lot of websites, in fact it can be the primary source. Due to this, it’s important that you make use of the analytic tools that are readily available to you to allow you to make the most of your SEO…

Category : Seo & sem   27-02-2019   by Janeth Kent

Free Christmas 2017 Resources for Designers

Free Christmas 2017 Resources for Designers

Christmas is coming! We all know that designers will be starting to plan the design of new templates, cards, banners invitations, wallpapers and everything else in between that is Xmas related. So, just to help you we have chosen some resources: llustration templates and backgrounds, invitation templates and Christmas Badges &…

Category : Web design   21-11-2017   by Janeth Kent

An Introduction to Email Segmentation

An Introduction to Email Segmentation

Email marketing is one of the most effective marketing methods to acquire new customers. Did you know that 72% of people prefer to receive promotional content through email rather than social media channels (17%)? For anyone who is looking to develop a highly successful email campaign, listening to what potential…

Category : Web marketing   10-05-2017   by Janeth Kent

Best tools for creating infographics

Best tools for creating infographics

Creating infographics using online tools has never been easier. In the last few years some tools have emerged that allow anyone to create great visual content. Whether you are working on a project for work, personal use, or social media, each new project will starts with a visual template. In this article, we…

Category : Web marketing   04-05-2021   by Janeth Kent

8 Social Media Monitoring Tools 

8 Social Media Monitoring Tools 

We think that a combination of quick response, easy use and functionality is what a company need in order to effectively run a social media campaigns. There are many tools that let you manage multiple accounts, respond quickly and stay on top of real-time information.  We evaluate 8 of the best free tools for social media monitoring,…

Category : Social networks   22-10-2015   by Janeth Kent

PHP: list of best awesome PHP libraries

PHP: list of best awesome PHP libraries

It is an exciting time to be a PHP developer. There are lots of useful libraries released every day, and with the help of Composer and Github, they are easy to discover and use. Here is a complete list of the coolest that We’ve come across. Package Management Libraries for package and…

Category : Php   27-04-2014   by Janeth Kent

How Colors Affect Business: Colours speak louder than words

Color theory, also known as color psychology, can trace its roots to the 1490s, when Leonardo da Vinci wrote about it in his personal journals. Professional marketers today master the principles of color theory to lead prospective clients and customers into purchasing their products and services with such ease, that…

Category : Web design   27-08-2020   by Janeth Kent

How Companies can Drive Engagement with Blogs: 50 tips

How Companies can Drive Engagement with Blogs: 50 tips

Companies can benefit by maintaining a blog: it helps drive engagement, can promote products and visibility in the market. A survey conducted by Hubspot, a marketing software company, indicates that more companies are adopting a blog and find it to be “critical” and “useful” to their business. Their survey has reported positive…

Category : Web marketing   21-08-2013   by Janeth Kent

Bootstrap 3 RC2 released

Bootstrap 3 RC2 released

Bootstrap just cut a new release for Bootstrap 3, RC2. It's a big release as lots has changed, but that should all be for the better. From the official Blog: Key changes from RC1 Without listing all the minor changes (there have been over 500 commits since RC1!), here's a quick overview…

Category : Web design   14-08-2013   by Janeth Kent

The secrets of inbound marketing

The secrets of inbound marketing

Coined by Brian Halligan in 2005, Inbound Marketing is a word used to describe creating and sharing content made specifically for your dream customer. Inbound marketing is different from outbound marketing. Think of it this way: Outbound marketing uses interruptive marketing techniques such as: Trade Shows Seminars Television Commercials Print Advertisements Telemarketers Inbound marketing is more permission based marketing and uses…

Category : Web marketing   30-07-2013   by Janeth Kent

The Bible of Responsive Web Design

You've decided it's time for a new website, and you know that making it responsive will ensure that all users have a great experience, regardless of what device they are using. Responsive web design, or RWD for short, is here to stay. It's rapidly maturing but not without some serious pitfalls for…

Category : Web design   23-05-2019   by Janeth Kent

A Collection of Essential WordPress Plugins

With so many plugins available, finding the best WordPress plugins can be hard and time-consuming! That is my motivation for gathering this comprehensive collection of Essential WordPress plugins. Enjoy! WP DB Backup WP DB Backup is an easy to use plugin which lets you backup your core WordPress database tables just by…

Category : Web design   21-08-2020   by Janeth Kent

The importance of building a responsive website and targeting the mobile audience

What are the changes reshaping the IT industry? The most significant one is the trend of using tablets, smartphones, and other mobile devices to access internet. This trend is the proof of technological revolution and is affecting greatly the web designers to follow some responsive approach for website creation. Google’s recommendation…

Category : Web design   15-06-2020   by Silvia Mazzetta

Top Alternatives to Google Adsense (ideal for small publishers)

It's a fact: Google dominates the Internet and is the undisputed leader in the search engine market in such a way that it is frankly difficult to avoid the Mountain View giant, not only from a SEO perspective in terms of where the traffic comes from, but also in terms…

Category : Web marketing   15-06-2020   by Silvia Mazzetta

27 Useful Web Apps & Resources for Responsive and Mobile Design

27 Useful Web Apps & Resources for Responsive and Mobile Design

Designing for the web has changed drastically over last years. The days of designing for rigid screen sizes that are set in stone has long gone. Websites now have to be suitable for different screen sizes, being used in very varied situations. This post is a compilation of 27 Web…

Category : Software   04-07-2013   by Janeth Kent

AdWords: How to Control Sitelink Details In Enhanced Campaigns

AdWords: How to Control Sitelink Details In Enhanced Campaigns

Google AdWords has announced a new feature to encourage advertisers to convert their campaigns to enhanced campaigns. Now, Google’s allowing advertisers to specify, or nominate, the specific text advertisers would like to appear for their sitelink descriptions. This gives advertisers much more control over what is appearing on their enhanced advertisements and to be…

Category : Web marketing   21-06-2013   by Janeth Kent

The Best Free Online Photo Editors

Online photo editors  offer a quick and effective way to edit images and allows the everyday person to take their photos one step further without having the technical knowhow that a photographer would. Today we are sharing 10 online photo editors for all of your quick fix photography needs. PIXLR Pixlr is an…

Category : Software   22-07-2021   by Janeth Kent

What Makes a Great Tweet

What Makes a Great Tweet

Twitter had half a billion registered users who generate about 175 million tweets a day. New accounts are being added at a rate of 11 per second. Just how valuable are these proliferating 140-character messages? Twitter now has more than half a billion registered profiles, with over 140 million in the USA alone. Also, Twitter users send…

Category : Social networks   23-05-2013   by Janeth Kent

14 Video Editing Software Tools

14 Video Editing Software Tools

Video editing is difficult especially on a budget. Today we are featuring a roundup of 14 pieces of software and online tools to give you a leg up next time you are needing to crank out some editing. Enjoy! 1. Clipcanvas Video editor 2. Videotoolbox It's FREE It's capable of processing video files up to 600…

Category : Software   17-05-2013   by Janeth Kent

50 Top Tools for Social Media Monitoring, Analytics, and Management

50 Top Tools for Social Media Monitoring, Analytics, and Management

To start a business that will succeed in today's connected world, we need to build a community around our company, brand, and products. It can be noticed how, the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior. Listening to what our…

Category : Social networks   15-05-2013   by Janeth Kent

Microsoft to web developers: For everything you've done, thank you

Microsoft to web developers: For everything you've done, thank you

Microsoft has been working hard to boost the profile of its Internet Explorer 10 browser. From its 'browser you love to hate' campaign to talking up the advantages of touch in IE10, the company has extensively focused on transforming perceptions about Internet Explorer, in the hope that more people will adopt it as their…

Category : Programming   10-05-2013   by Janeth Kent

5 Simple Landing Page Optimization Tips

5 Simple Landing Page Optimization Tips

Eight seconds. That is all the time you have to capture a person’s attention, according to The Associated Press. Busy schedules and non-stop media barrage are quickly taking up your potential customers’ attention. You have just eight seconds to make a solid impression and get them to your next step.…

Category : Web design   10-05-2013   by Janeth Kent

Keyword Research and The Methods

Keyword Research and The Methods

Have you ever asked yourself, what keywords should I rank for and why is choosing keywords important? Well we have all been there and hopefully after reading below you won’t ever question keyword research again. This article on keyword research describes first what keyword research is and then the different methods to researching keywords. What…

Category : Web marketing   07-05-2013   by Janeth Kent

Google+ Resources to Help You Create a Strategy for Success

Google+ Resources to Help You Create a Strategy for Success

  A successful SEO campaign includes a Google+ strategy, yet many companies are still not thinking about Google+ as such a crucial aspect for SEO. Your typical social media benefits are obvious—on-site engagement, targeted messages, connections and referrals, etc.—but the benefits in terms of ranking on a SERP are still being…

Category : Social networks   03-05-2013   by Janeth Kent

8 Things That Anonymous, The Hacker 'Terrorist' Group, Has Done For Good

8 Things That Anonymous, The Hacker 'Terrorist' Group, Has Done For Good

It's easy to think of the hacking group Anonymous as a group of punk troublemakers, raising hell online. Some have even debated whether their extra-legal protests should be labeled terrorist acts. But that would overlook some of the genuinely good deeds the group — whose members identify themselves with the Vendetta mask — has done. Whether it's retaliating…

Category : Security   29-04-2013   by Janeth Kent

How to Get Over the One Hurdle Keeping You From Creating Awesome Content

How to Get Over the One Hurdle Keeping You From Creating Awesome Content

In the last 12-18 months, several factors have come together to form what could be described as a digital marketing perfect storm, transforming content into the foundation of both search and social: Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content. As is evident from the…

Category : Web marketing   25-04-2013   by Janeth Kent

10 Killer SEO Landing Page Tips

10 Killer SEO Landing Page Tips

When we talk landing pages, most online marketers think pay-per-click, where the input of a destination URL into Google's or Bing's paid search offerings allow marketers to drive keyword-targeted traffic to (hopefully) optimized pages. My previous article extolling the death of keywords talked about developing intent-based topics and building content that connects with…

Category : Web marketing   15-04-2013   by Janeth Kent

4 Facebook Ad Tips to Maximize Your Facebook Campaigns

4 Facebook Ad Tips to Maximize Your Facebook Campaigns

Are you interested in getting more bang for your buck when it comes to advertising? This article will show you four ways to enhance your Facebook Ads.   What Changed Within Facebook Ads? If you’ve been running Facebook Ads over the past year, you may be confused by some of the newer options and…

Category : Social networks   11-04-2013   by Janeth Kent

10 Metro Bootstrap Templates

As an open source project Bootstrap continues to evolve, with 2.2.1 the latest version released recently, it has significant grounding in the development community, and is described by some as rapidly becoming the ‘jQuery of HTML frameworks’. Within a few months of its launch, the project grew to be the…

Category : Web design   18-09-2019   by Janeth Kent

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