52 results for: brands
The demise of Third-Party Cookies could decrease marketing effectiveness by up to 30%
In recent years, the digital advertising industry has been undergoing significant transformations. One of the most impactful changes is the impending demise of third-party cookies, which could potentially diminish marketing effectiveness by as much as 30%, according to Accenture's analysis. The use of third-party cookies has long been a cornerstone of…
Category : Web marketing 08-03-2024 by Janeth Kent
Should Your Social Media Strategy Always Be Ready for a Crisis?
Social media can offer modern businesses so many incredible opportunities. It can be used to reach new customers, build reputation, advertise new products, and connect with industry peers and partners. However, for all its benefits, social media can also be a treacherous landscape. There are numerous traps and pitfalls that must…
Category : Social networks 01-06-2023 by Janeth Kent
8 benefits of having a website for your business
At this moment, the Internet is a phenomenon that is sweeping the world. It has been able to interconnect millions of users all over the planet. People have made the Internet an indispensable part of their lives. If they want to find out where to eat, they look on their…
Category : Web marketing 03-06-2022 by Nadal Vicens
How to set up your Android phone: learn how to get your new phone up and running
If you've just bought a great new Android phone, you'll want to start using it as soon as possible. You'll see that it's not hard to get the initial set-up and configuration to get it ready to use, and we'll guide you every step of the way. From connecting your Google account,…
Category : Mobile 28-04-2021 by Janeth Kent
5 Terrific iOS-Friendly Canva Alternatives to Upgrade Your Marketing Visuals
Sometimes you want to use your iPhone to create compelling, engaging marketing visuals, and as awesome as Canva is, many of us are interested in seeing what other options are out there. As all marketers know, consistent branding is a must for any company (or even individual) who wants to stand…
Category : Web marketing 05-05-2021 by Janeth Kent
How to have two WhatsApp accounts on your Dual SIM phone
Having two WhatsApp accounts on the same Android or iOS cell phone is possible. To do this, your terminal must be a phone with Dual SIM compatibility, that is, by allowing you to have two numbers on it, you could have two WhatsApp accounts on it. For example, this is useful…
Category : Software 25-01-2021 by Luigi Nori
Website Traffic Getting Low? 4 Immediate Action to Take
If you have created a website, I am sure your end objective is to create a strong brand presence, boost engagement, and multiply revenue. An interesting statistic showed that there were 22.31 million internet users at the start of the year, in Australia. This means that there are ample opportunities to…
Category : Web marketing 04-12-2020 by Luigi Nori
The best tricks and features to master your Android Smart TV
We bring you a collection of the best tricks to squeeze Android TV, the Google operating system designed for televisions. You can find it on smart televisions of some brands, but also on devices that you will connect to the TV. With all of them, you can use different types…
Category : Networking 05-11-2020 by Luigi Nori
What's the Difference between Google TV and Android TV?
At the end of September, Google launched the renewal of its classic dongle. The new Google Chromecast didn't arrive alone, but added two very important innovations compared to the devices of previous generations that have been turning normal televisions into smart TVs since 2013. The first of these novelties is the…
Category : Software 27-10-2020 by Silvia Mazzetta
SEO in Google News: How to appear in Google News
Google News is a tool, from Google, that spreads current, reliable and truthful content from different websites or portals dedicated exclusively to news. The sites that appear in Google News have a great opportunity to increase traffic to your website and consequently the opportunity to increase your sales through it. If you…
Category : Seo & sem 26-06-2023 by Luigi Nori
What is a Cryptophone and how it works
The so-called cryptophones, are anti-interception smartphones as they use encryption methods to protect all communication systems. Here are all the details and the truth about these "unassailable" phones. The recent Encrochat affair, recently investigated for illegal activities, has brought to light the so-called cryptophones. They are smartphones - legal in themselves -…
Category : Security 11-09-2020 by Silvia Mazzetta
5 Remote Careers You Can Start Online in 2020
In 2020, life has moved indoors. School, shopping, entertainment, and work have all moved online to keep up with the fight against COVID-19. And with it came an enormous demand for remote careers. If you are looking to start a new career that you can excel in without leaving the…
Category : News and events 25-08-2020 by Silvia Mazzetta
Get ready for the future: What Does The Future Of SEO Look Like?
How will SEO change in 2030? There are various positions and assumptions that we can make about this so that you can think about the strategies to take when the future catches up with us. Anyone who works in SEO knows the great challenge of positioning a site on the web…
Category : Seo 19-08-2020 by Silvia Mazzetta
The 6 Essentials for Creating a Visually Appealing Web Design
Creating a website might seem like a simple thing. After all, what do you really need besides a good hosting provider and relevant content, right? Well, the reality is quite different. Things might have worked like that in the past, but they are quite different now. The internet is advancing, and…
Category : Web design 25-08-2020 by Silvia Mazzetta
7 Killer Strategies to Increase Your Sales Funnel Conversion Rates
Have you been using online sales funnels to grow your business online but it hasn't really worked for you? There's something you are not doing right. Use these strategies to make your sales funnels convert better. We are living in a competitive digital era, and as an entrepreneur, you have to…
Category : Web marketing 23-07-2020 by Janeth Kent
Step by Step Guide to Successful Social Media Marketing
The most popular social media platforms boast of having hundreds of millions of active users every month. The number itself is more than enough to attract brands in trying to establish themselves as niche authorities on as many different social media websites as they can. If you are still relatively new…
Category : Web marketing 16-05-2023 by Silvia Mazzetta
5 ways to improve your user experience
As a brand, UX is incredibly important when it comes to keeping your customers happy and on your site. Afterall, the longer they are on your site, the more likely they are to spend, and the more likely you are to hit your targets and KPI’s. Also, the better the…
Category : Ui/ux design 09-04-2020 by Silvia Mazzetta
Is It Risky to Share Data While Surfing Online?
The internet is a fantastic place to learn, engage, and connect with people across the globe. From browsing social media to performing critical work tasks, the internet has become a regular, important part of our everyday lives. The average person spends almost 7 hours a day online. That's around half…
Category : Security 30-12-2019 by Janeth Kent
How to Gain an Edge and Improve Your Engagement Rate on Instagram
Image source: Unsplash.com Instagram has more than one billion active profiles every month and the platform continues to grow at a rapid speed. This is no surprise given just how popular it has become in recent times. Given the number of active users, it is no surprise that so many businesses and…
Category : Social networks 20-11-2019 by Silvia Mazzetta
RCS: Everything you need to know about the successor to the SMS
What is RCS? What is it for? Discover everything about this system that Google has been promoting for some time and the future it could have. Messaging in the handset market has changed dramatically over time. For many years SMS was the way most people used to be in contact with…
Category : Mobile 18-06-2019 by Janeth Kent
5 Strategies For Improving Brand Reputation
In order for a business in any industry to succeed, it is essential that they have a good reputation. Your target customer needs to see your brand as an authoritative source in the industry and a company that they can trust. This will help you to stand out from the…
Category : Web marketing 15-05-2019 by Janeth Kent
Tools to build PWA quickly
For quite some time now, UX has been the focus of modern web development. Several factors affect this, including page load speed, usability, scalability, and design. But now more customers prefer mobile web browsing over desktop browsing, any website— whether a niche blog or an e-commerce store — should begin…
Category : Programming 02-03-2019 by Janeth Kent
What You Need to Know When Sending a Press Release to Newswire
A newswire or a press release distribution service helps businesses in improving their online visibility and web presence. If you haven’t used it before, there are many things you need to know prior to using any platform. What is a newswire? Newswire or wire services syndicate your story across different sites and…
Category : News and events 25-02-2019 by Janeth Kent
The Meaning of Colors in web Design. A little bit of psychology
Color psychology is one of the most talked about and interesting parts of psychology. The idea that some colors evoke feelings and emotions. In fact, this color helps buy the most attractive product. You invest a great deal of time and money to create a convincing website design to increase…
Category : Web design 05-08-2019 by Janeth Kent
Six Ways to Make Your Design Brand Stand Out with a Portfolio
Design businesses have never been more needed than they are today. With an increasing number of individuals becoming entrepreneurs and starting their own online companies, the need for professional logos, web designs, social media designs and more is on the rise. This is great news for creative professionals, with the job…
Category : Ui/ux design 21-11-2018 by Janeth Kent
6 Reasons Why Marketing is Important for Every Business
The basis of marketing for any business is to build brand awareness, but it also contributes to a host of other factors necessary for business success. Building the foundations for a company, whatever the sector, is key to securing loyal customers and identifying yourself in a diluted marketplace. The elements…
Category : Web marketing 01-04-2020 by Janeth Kent
How Our Relationship with the Internet has Changed in the Last 20 Years
With more than 1 billion websites online, it is fair to say the internet has transformed the daily lives of people across the world. It now impacts almost every aspect of a person’s life. Find out how our relationship with the internet has changed in the last 20 years. Fast Adoption On…
Category : News and events 29-04-2021 by Janeth Kent
Best apps to boost your social media
Most individuals, marketers and business people struggle to get the best out of social media but do not know how to go about it. There are various applications that can help anyone get their social media up and running. With the help of such apps or tools, management of social…
Category : Social networks 24-11-2017 by Janeth Kent
Why Social Media Cannot Fully Take the Place of Offline Marketing
Social media has absolutely revolutionised the way we think about marketing. As well as allowing a business to tap into an audience that is easy to target, always online, and interested in interacting, it can also be hugely cost effective, with some approaches such as Twitter marketing being basically free…
Category : Seo & sem 30-06-2017 by Janeth Kent
Ideas shaping web design today
Web design in order to succeed needs two things: innovation and imitation. Unfortunately, the last one often wins. Web designers love to learn, study and use the latest trends, and then look desperately for the next big thing. Think about sliders. They were "trendy" couple years ago. Today, they feel dated. What to do?…
Category : Web design 22-04-2021 by Janeth Kent
Google's 200 Most Important Ranking Factors
Domain Factors 1. Domain Age: Matt Cutts states that: “The difference between a domain that’s six months old verses one year old is really not that big at all.”. In other words, they do use domain age…but it’s not very important. 2. Keyword Appears in Top Level Domain: Doesn’t give the boost that it…
Category : Web marketing 30-03-2023 by Janeth Kent
![Best Days to Post on Facebook [Infographic]](https://media.ma-no.org/img/860-300/admin-facebook-post-data1.png)
Best Days to Post on Facebook [Infographic]
Among the greatest challenges is determining exactly when to post a given piece of content so it attracts the most “likes,” comments, and retweets. A recent infographic from LinchpinSEO could help crack that code by showing the best days to post to Facebook. Even better, it organizes the information by industry. For…
Category : Social networks 11-03-2014 by Janeth Kent
8 SEO fundamentals for marketers and developers
Over the past 18 months or so, Google has made big changes to its algorithms. So what does all this change mean for online marketers who use SEO techniques? SEO experts agree that creating high-quality content, still is the best SEO practice. "What was important to do years ago is still important," notes…
Category : Web marketing 05-11-2013 by Janeth Kent
13 jQuery Plugins and Tutorials for e-commerce website
E-Commerce websites are making shopping easy for customers. The number of ecommerce websites are growing with every day. Shopping Cart is the most important aspect of an E-Commerce website. We all know that jQuery plugins helps us to add difficult things to our websites very easily. Below you’ll find 13 jQuery shopping cart plugin and…
Category : Javascript 02-08-2013 by Janeth Kent
50 WordPress tutorials for designers and developers
Wall Street Journal, Ford, Sony, Katy Perry, GigaOM, CNN. Well-known brands. What do they all have in common? Although you probably won’t find this tagline on their sites anymore, under the hood they are “Powered by WordPress”. As we all know, WordPress is the world's most popular publishing platforms that powers…
Category : Web design 17-07-2013 by Janeth Kent
The importance of building a responsive website and targeting the mobile audience
What are the changes reshaping the IT industry? The most significant one is the trend of using tablets, smartphones, and other mobile devices to access internet. This trend is the proof of technological revolution and is affecting greatly the web designers to follow some responsive approach for website creation. Google’s recommendation…
Category : Web design 15-06-2020 by Silvia Mazzetta
50 tools to reinvigorate your content marketing efforts
2012 has been the year of growth for content marketing. Brands have begun to embrace the discipline as a vital part of their overall strategy. What was once a conversation on “why content marketing” has turned into a conversation on “how to.” The current focus on social media advertising is pulling marketing attention…
Category : Web marketing 03-07-2013 by Janeth Kent
71 Social Media Monitoring Tools
If you want to monitorize the "social world web" you need social media monitoring tools. Before you reach for your wallet and start to spend money try out some of the free social media monitoring services. We have collected Free social media monitoring tools. In the first group are the most popular Social Media Monitoring…
Category : Social networks 27-06-2013 by Janeth Kent
16 fantastic examples and uses of the parallax effect
Parallax (also called "Parallax scrolling") is a web design effect that consists of simulating the movement of objects on a web at different speeds and in different "layers". By creating the illusion that there is a background and figures in the foreground, it manages to trick our brain into thinking…
Category : Javascript 09-04-2020 by Janeth Kent
Facebook's top 10 social design secrets
Designing, building and growing successful social products requires a solid understanding of social behaviour and a willingness to adopt and embrace a development process that’s different to what most people are familiar with. Here are 10 principles that should get you onto the right path. Social insights Designing great social experiences starts…
Category : Social networks 17-05-2013 by Janeth Kent
50 Top Tools for Social Media Monitoring, Analytics, and Management
To start a business that will succeed in today's connected world, we need to build a community around our company, brand, and products. It can be noticed how, the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior. Listening to what our…
Category : Social networks 15-05-2013 by Janeth Kent
Google I/O Expectations: The Developers Guide
If you like Google, mobile development and cloud platforms, this is going to be a good week for you. Google will have lots of goodies this week for developers - and consumers - at its I/O developer conference in San Francisco. We might see some new hardware, a couple updates to Google’s major…
Category : News and events 15-05-2013 by Janeth Kent
YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month
The YouTube team has finally launched a pilot program for a small group of partners that will offer paid channels on YouTube – a move that had been expected since January. YouTube has been building a partner program since 2007 that enables content creators to earn revenue for their creativity. And these content creators have…
Category : News and events 10-05-2013 by Janeth Kent
What Is Facebook EdgeRank and Why Does It Matter?
The average Facebook user spends more than a quarter of his or her time on the site scrolling through the News Feed. For users, that means a lot of baby pictures and stale memes. For brands, it represents an opportunity. See, Facebook brand pages don't attract consumers — far from it. Virtually every fan…
Category : Web marketing 08-05-2013 by Janeth Kent
Why is facebook blue? The science behind colors in marketing
Why is Facebook blue? According to The New Yorker, the reason is simple. It’s because Mark Zuckerberg is red-green color blind; blue is the color Mark can see the best. Not highly scientific, right? That may not be the case for Facebook, but there are some amazing examples of how colors actually…
Category : Web design 07-05-2013 by Janeth Kent
Google+ Resources to Help You Create a Strategy for Success
A successful SEO campaign includes a Google+ strategy, yet many companies are still not thinking about Google+ as such a crucial aspect for SEO. Your typical social media benefits are obvious—on-site engagement, targeted messages, connections and referrals, etc.—but the benefits in terms of ranking on a SERP are still being…
Category : Social networks 03-05-2013 by Janeth Kent
A Big Deal for Brands: Instagram Adds an Identity Layer
Your Instagram photos are about to get even more personal. Like its parent company, Facebook, Instagram plans to roll out an added layer of identity to its 100-million-strong photo-sharing service with the introduction of a new section and feature called “Photos of You.” It’s two things, primarily: One, it’s pretty much the introduction of…
Category : Web marketing 03-05-2013 by Janeth Kent
Summer 2013: Upcoming Social Media & Tech Events
It's Monday, which means it's time for Ma-No’s guide to upcoming social media and web events, parties and conferences. For more upcoming event listings, check out the list: May 01 Email Insider Summit Three days of cutting-edge content and a world-class island resort await you at MediaPost's incomparable Email Inside... more May 06 Event Marketing…
Category : Web marketing 29-04-2013 by Janeth Kent
Why Consumer-Facing E-Commerce Is BROKEN
I finally found panties on True&Co., an ecommerce lingerie company. It took them nearly one year to start selling panties. They allegedly sold them when I mentioned them in an article titled VCs Think My Boobs Need An Algorithm in January, but the panties were impossible to find. Nobody could find them. Now you…
Category : Web marketing 29-04-2013 by Janeth Kent
How to Get Over the One Hurdle Keeping You From Creating Awesome Content
In the last 12-18 months, several factors have come together to form what could be described as a digital marketing perfect storm, transforming content into the foundation of both search and social: Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content. As is evident from the…
Category : Web marketing 25-04-2013 by Janeth Kent
How to use x-default hreflang for international landing pages
Google recently introduced the new x-default hreflang annotation. Thanks to this markup, webmasters can specify international landing pages. Google will use this information to display the most relevant page in the search results. Usage A lot of international businesses use a landing page on their websites which redirects visitors to local pages. This can…
Category : Web marketing 18-04-2013 by Janeth Kent
Transform A Simple Website in Vibrant Ecommerce Portal
Web Design with respect to internet has never been limited to any barriers or disciplines, which is why attractive design in combination with online marketing has successfully created something known as ‘Ecommerce’. Readying an ecommerce portal is much more than just development or designing alone, it includes enough brain-work too.…
Category : Web design 04-05-2020 by Silvia Mazzetta
