22 results for: searchengine
The new features coming to the Google search engine in autumn 2020
Google has included important improvements in its search engine, applying Artificial Intelligence, to make it easier for users to find what they are looking for. It has also announced new features in Google Lens and other search tools. The main novelties are the following: Many of the announced improvements involve the…
Category : Seo & sem 18-10-2020 by Luigi Nori
The best Internet search engines used by hackers
Today, many users wonder what tools hackers use to look for different vulnerabilities on devices that are connected to the Internet. Normally, everyone uses specific tools, but there are search engines that are specifically designed for security researchers. Although many users think that a hacker is a hacker, the reality is…
Category : Security 07-01-2021 by Silvia Mazzetta
Six Ways to Make Your Design Brand Stand Out with a Portfolio
Design businesses have never been more needed than they are today. With an increasing number of individuals becoming entrepreneurs and starting their own online companies, the need for professional logos, web designs, social media designs and more is on the rise. This is great news for creative professionals, with the job…
Category : Ui/ux design 21-11-2018 by Janeth Kent
A Guide to Integrate Social Media into Your E-Commerce Store
There’s no disputing the influence that the internet and social media have had on business management. The speed at which platforms like Facebook, Instagram, and Twitter have grown has been remarkable, and the integration of the business tools that they provide has been largely positive. For those involved in e-commerce,…
Category : News and events 09-07-2018 by Janeth Kent
Increase the Number of Backlinks to Your Site the Right Way
SEO is important, however, the algorithms used and the techniques you need to use are changing every day. RankBrain is Google’s newest invention that has once again changed the face of traditional SEO tactics. Thankfully, however, one of the best methods of increasing your website’s ranking has remained: link backs.…
Category : Seo & sem 18-03-2020 by Janeth Kent
How JSON data types work in mysql
First introduced in MySQL 5.7.8, the JSON data type is a specialized binary column type, similar to a blob , but with added machinery to optimize the storage and retrieval of values from a column typed as json . Javascript Object Notation or more commonly known as JSON, is a modern…
Category : Databases 30-09-2019 by
How to Optimize Images for SEO
Images are a vital part of engaging online content. People have short-time attention no one wants to open a page only to find an unbroken wall of text. Photos, infographics and illustrations are a key way to supplement your text to make your page look more attractive. Choosing the right image for…
Category : Web marketing 20-02-2020 by Janeth Kent
Google's 200 Most Important Ranking Factors
Domain Factors 1. Domain Age: Matt Cutts states that: “The difference between a domain that’s six months old verses one year old is really not that big at all.”. In other words, they do use domain age…but it’s not very important. 2. Keyword Appears in Top Level Domain: Doesn’t give the boost that it…
Category : Web marketing 30-03-2023 by Janeth Kent
AdWords: How to Control Sitelink Details In Enhanced Campaigns
Google AdWords has announced a new feature to encourage advertisers to convert their campaigns to enhanced campaigns. Now, Google’s allowing advertisers to specify, or nominate, the specific text advertisers would like to appear for their sitelink descriptions. This gives advertisers much more control over what is appearing on their enhanced advertisements and to be…
Category : Web marketing 21-06-2013 by Janeth Kent
Company Logos in Google Search Results, Thanks to New schema.org Markup
Since announcing the schema.org project two years ago, little has changed with the markup. That changes today as Google announced a new schema that supports company logos. The logo designation is part of the Organization markup within schema.org. Using it will allow Google algorithms to understand which image on your server is your preferred logo. If you used…
Category : Programming 16-05-2013 by Janeth Kent
19 New Filter Fields Available in Google Analytics
One of the things that makes Google Analytics so powerful is its ability to create segments of your data in a very quickly and easily. You've heard it before, aggregate data is meaningless to achieving your business objectives. To truly know how your inbound marketing is shaping up, you need to…
Category : Web marketing 14-05-2013 by Janeth Kent
Matt Cutts Talks SEO for Google: 9 Things You Should Expect This Summer
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different angles in a variety of areas. Here are nine search and SEO changes webmasters…
Category : Web marketing 14-05-2013 by Janeth Kent
YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month
The YouTube team has finally launched a pilot program for a small group of partners that will offer paid channels on YouTube – a move that had been expected since January. YouTube has been building a partner program since 2007 that enables content creators to earn revenue for their creativity. And these content creators have…
Category : News and events 10-05-2013 by Janeth Kent
New in Google Analytics: Real-Time Conversion Report
It's been nearly two years since Google Analytics added real-time reports. Over that time, there have been a handful of changes including profiles, real-time widgets and understanding segments. Now Google Analytics has announced a new addition to its real-time reports: goal conversions. As you can see, the real-time Conversions report shows a list of the…
Category : Web marketing 07-05-2013 by Janeth Kent
Google+ Resources to Help You Create a Strategy for Success
A successful SEO campaign includes a Google+ strategy, yet many companies are still not thinking about Google+ as such a crucial aspect for SEO. Your typical social media benefits are obvious—on-site engagement, targeted messages, connections and referrals, etc.—but the benefits in terms of ranking on a SERP are still being…
Category : Social networks 03-05-2013 by Janeth Kent
Top Google Website Optimization Resources
Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website optimization. But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources, and tutorials…
Category : Web marketing 26-04-2013 by Janeth Kent
How to Get Over the One Hurdle Keeping You From Creating Awesome Content
In the last 12-18 months, several factors have come together to form what could be described as a digital marketing perfect storm, transforming content into the foundation of both search and social: Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content. As is evident from the…
Category : Web marketing 25-04-2013 by Janeth Kent
SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic
While ongoing organic traffic mis-labeling due to mobile secured searches is the most obvious cause of decline since mid September of last year, Google has snuck in a huge elephant that seems to have gone largely unnoticed in the SEO industry. This elephant’s name is called SERP Conditioning. SERP Conditioning leads…
Category : Web marketing 22-04-2013 by Janeth Kent
10 Killer SEO Landing Page Tips
When we talk landing pages, most online marketers think pay-per-click, where the input of a destination URL into Google's or Bing's paid search offerings allow marketers to drive keyword-targeted traffic to (hopefully) optimized pages. My previous article extolling the death of keywords talked about developing intent-based topics and building content that connects with…
Category : Web marketing 15-04-2013 by Janeth Kent
SEO Basics: 8 Essentials When Optimizing Your Site
Basic search engine optimization (SEO) is fundamental. And essential. SEO will help you position your website properly to be found at the most critical points in the buying process or when people need your site. What are search engines looking for? How can you build your website in a way that…
Category : Web marketing 11-04-2013 by Janeth Kent
10 Common Link Building Problems
For a long time many publishers viewed link building as a practice that stood on its own. The purpose was to get links to drive search rankings. It served no other marketing purpose at all. This has led to large numbers of sites being hit by link penalties or new algorithms like Penguin.…
Category : Web marketing 11-04-2013 by Janeth Kent
Penguin 2.0 Forewarning: The Google Perspective on Links
This article represents my opinions, but my company has worked on helping large numbers of sites get Google penalties removed. The hardest part of these projects is always to get the client to understand what constitutes a bad link. This starts at the very core of how they think about online marketing and…
Category : Web marketing 11-04-2013 by Janeth Kent
