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22 results for: searchengine

The new features coming to the Google search engine in autumn 2020

Google has included important improvements in its search engine, applying Artificial Intelligence, to make it easier for users to find what they are looking for. It has also announced new features in Google Lens and other search tools. The main novelties are the following: Many of the announced improvements involve the…

Category : Seo & sem   18-10-2020   by Luigi Nori

The best Internet search engines used by hackers

Today, many users wonder what tools hackers use to look for different vulnerabilities on devices that are connected to the Internet. Normally, everyone uses specific tools, but there are search engines that are specifically designed for security researchers. Although many users think that a hacker is a hacker, the reality is…

Category : Security   07-01-2021   by Silvia Mazzetta

Six Ways to Make  Your Design Brand Stand Out with a Portfolio

Six Ways to Make Your Design Brand Stand Out with a Portfolio

Design businesses have never been more needed than they are today. With an increasing number of individuals becoming entrepreneurs and starting their own online companies, the need for professional logos, web designs, social media designs and more is on the rise. This is great news for creative professionals, with the job…

Category : Ui/ux design   21-11-2018   by Janeth Kent

A Guide to Integrate Social Media into Your E-Commerce Store

A Guide to Integrate Social Media into Your E-Commerce Store

There’s no disputing the influence that the internet and social media have had on business management. The speed at which platforms like Facebook, Instagram, and Twitter have grown has been remarkable, and the integration of the business tools that they provide has been largely positive. For those involved in e-commerce,…

Category : News and events   09-07-2018   by Janeth Kent

Increase the Number of Backlinks to Your Site the Right Way

SEO is important, however, the algorithms used and the techniques you need to use are changing every day. RankBrain is Google’s newest invention that has once again changed the face of traditional SEO tactics. Thankfully, however, one of the best methods of increasing your website’s ranking has remained: link backs.…

Category : Seo & sem   18-03-2020   by Janeth Kent

How JSON data types work in mysql

First introduced in MySQL 5.7.8, the JSON data type is a specialized binary column type, similar to a blob , but with added machinery to optimize the storage and retrieval of values from a column typed as json . Javascript Object Notation or more commonly known as JSON, is a  modern…

Category : Databases   30-09-2019   by

How to Optimize Images for SEO

Images are a vital part of engaging online content. People have short-time attention no one wants to open a page only to find an unbroken wall of text. Photos, infographics and illustrations are a key way to supplement your text to make your page look more attractive. Choosing the right image for…

Category : Web marketing   20-02-2020   by Janeth Kent

Google's 200 Most Important Ranking Factors

Google's 200 Most Important Ranking Factors

  Domain Factors   1. Domain Age: In this video, Matt Cutts states that: “The difference between a domain that’s six months old verses one year old is really not that big at all.”. In other words, they do use domain age…but it’s not very important. 2. Keyword Appears in Top Level Domain: Doesn’t give the…

Category : Web marketing   27-04-2014   by Janeth Kent

AdWords: How to Control Sitelink Details In Enhanced Campaigns

AdWords: How to Control Sitelink Details In Enhanced Campaigns

Google AdWords has announced a new feature to encourage advertisers to convert their campaigns to enhanced campaigns. Now, Google’s allowing advertisers to specify, or nominate, the specific text advertisers would like to appear for their sitelink descriptions. This gives advertisers much more control over what is appearing on their enhanced advertisements and to be…

Category : Web marketing   21-06-2013   by Janeth Kent

Company Logos in Google Search Results, Thanks to New schema.org Markup

Company Logos in Google Search Results, Thanks to New schema.org Markup

Since announcing the schema.org project two years ago, little has changed with the markup. That changes today as Google announced a new schema that supports company logos. The logo designation is part of the Organization markup within schema.org. Using it will allow Google algorithms to understand which image on your server is your preferred logo. If you used…

Category : Programming   16-05-2013   by Janeth Kent

19 New Filter Fields Available in Google Analytics

19 New Filter Fields Available in Google Analytics

One of the things that makes Google Analytics so powerful is its ability to create segments of your data in a very quickly and easily. You've heard it before, aggregate data is meaningless to achieving your business objectives. To truly know how your inbound marketing is shaping up, you need to…

Category : Web marketing   14-05-2013   by Janeth Kent

Matt Cutts Talks SEO for Google: 9 Things You Should Expect This Summer

Matt Cutts Talks SEO for Google: 9 Things You Should Expect This Summer

The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different angles in a variety of areas. Here are nine search and SEO changes webmasters…

Category : Web marketing   14-05-2013   by Janeth Kent

YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month

YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month

The YouTube team has finally launched a pilot program for a small group of partners that will offer paid channels on YouTube – a move that had been expected since January. YouTube has been building a partner program since 2007 that enables content creators to earn revenue for their creativity. And these content creators have…

Category : News and events   10-05-2013   by Janeth Kent

New in Google Analytics: Real-Time Conversion Report

New in Google Analytics: Real-Time Conversion Report

It's been nearly two years since Google Analytics added real-time reports. Over that time, there have been a handful of changes including profiles, real-time widgets and understanding segments. Now Google Analytics has announced a new addition to its real-time reports: goal conversions.   As you can see, the real-time Conversions report shows a list of the…

Category : Web marketing   07-05-2013   by Janeth Kent

Google+ Resources to Help You Create a Strategy for Success

Google+ Resources to Help You Create a Strategy for Success

  A successful SEO campaign includes a Google+ strategy, yet many companies are still not thinking about Google+ as such a crucial aspect for SEO. Your typical social media benefits are obvious—on-site engagement, targeted messages, connections and referrals, etc.—but the benefits in terms of ranking on a SERP are still being…

Category : Social networks   03-05-2013   by Janeth Kent

Top Google Website Optimization Resources

Top Google Website Optimization Resources

Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends in website optimization. But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources, and tutorials…

Category : Web marketing   26-04-2013   by Janeth Kent

How to Get Over the One Hurdle Keeping You From Creating Awesome Content

How to Get Over the One Hurdle Keeping You From Creating Awesome Content

In the last 12-18 months, several factors have come together to form what could be described as a digital marketing perfect storm, transforming content into the foundation of both search and social: Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content. As is evident from the…

Category : Web marketing   25-04-2013   by Janeth Kent

SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic

SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic

While ongoing organic traffic mis-labeling due to mobile secured searches is the most obvious cause of decline since mid September of last year, Google has snuck in a huge elephant that seems to have gone largely unnoticed in the SEO industry. This elephant’s name is called SERP Conditioning. SERP Conditioning leads…

Category : Web marketing   22-04-2013   by Janeth Kent

10 Killer SEO Landing Page Tips

10 Killer SEO Landing Page Tips

When we talk landing pages, most online marketers think pay-per-click, where the input of a destination URL into Google's or Bing's paid search offerings allow marketers to drive keyword-targeted traffic to (hopefully) optimized pages. My previous article extolling the death of keywords talked about developing intent-based topics and building content that connects with…

Category : Web marketing   15-04-2013   by Janeth Kent

SEO Basics: 8 Essentials When Optimizing Your Site

SEO Basics: 8 Essentials When Optimizing Your Site

Basic search engine optimization (SEO) is fundamental. And essential. SEO will help you position your website properly to be found at the most critical points in the buying process or when people need your site. What are search engines looking for? How can you build your website in a way that…

Category : Web marketing   11-04-2013   by Janeth Kent

10 Common Link Building Problems

10 Common Link Building Problems

For a long time many publishers viewed link building as a practice that stood on its own. The purpose was to get links to drive search rankings. It served no other marketing purpose at all. This has led to large numbers of sites being hit by link penalties or new algorithms like Penguin.…

Category : Web marketing   11-04-2013   by Janeth Kent

Penguin 2.0 Forewarning: The Google Perspective on Links

Penguin 2.0 Forewarning: The Google Perspective on Links

This article represents my opinions, but my company has worked on helping large numbers of sites get Google penalties removed. The hardest part of these projects is always to get the client to understand what constitutes a bad link. This starts at the very core of how they think about online marketing and…

Category : Web marketing   11-04-2013   by Janeth Kent

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