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16 results for: online marketing

SEO in Google News: How to appear in Google News

Google News is a tool, from Google, that spreads current, reliable and truthful content from different websites or portals dedicated exclusively to news. The sites that appear in Google News have a great opportunity to increase traffic to your website and consequently the opportunity to increase your sales through it. If you…

Category : Seo & sem   26-06-2023   by Luigi Nori

How to Build a Successful E-Commerce Store

Launching an e-commerce store is a popular route for entrepreneurs to take. The thought of opening a physical retail outlet isn’t very appealing in 2020, but here’s what you need to know to build your own e-commerce store. Pick a Business Name and Buy Your Domain It is worth putting some serious…

Category : Web marketing   12-05-2020   by Silvia Mazzetta

Online Marketing Strategies for your Ecommerce

The impetus and desire we have to launch our online store can be counterproductive if we have not defined a pre-launch strategy. If we are determined to launch our ecommerce without having stopped to think if we are doing it right, there is a good chance that we will fail. That…

Category : Web marketing   20-04-2023   by Silvia Mazzetta

What to Expect from Email Marketing Tools in 2019

Along with everything else, marketing has received a huge boost recently, thanks to technology. As email continued to be a top performer even in 2018, it’s one of the integral parts of any online campaign today. So, what should you look for in your email marketing tools in 2019?   Advanced Automation…

Category : Web marketing   18-11-2019   by Janeth Kent

Pulsetuit, the new platform for sentiment analysis in real time

Pulsetuit, the new platform for sentiment analysis in real time

Alt17 has developed an innovative platform to measure the emotional impact in real time of campaigns, events, hashtags and Twitter users. Twitter is traditionally the most used social network to follow broadcasts and events at the same time they are happening. Innumerable publications and messages are exchanged by its users as…

Category : Software   19-02-2020   by Janeth Kent

How to Decide Between Managing Your Own Pay Per  Click Campaign and Hiring a PPC Management Agency

How to Decide Between Managing Your Own Pay Per Click Campaign and Hiring a PPC Management Agency

Regardless of your marketing budget or objectives, when it comes to running pay per click (PPC) campaigns, you want to make sure that you have knowledgeable and experienced people on hand to help you manage them. If you or another person in your business already has the requisite knowledge, you…

Category : Seo & sem   01-09-2018   by Janeth Kent

Best SEO Tools for 2018

Best SEO Tools for 2018

Search engines are a massive source of traffic for a lot of websites, in fact it can be the primary source. Due to this, it’s important that you make use of the analytic tools that are readily available to you to allow you to make the most of your SEO…

Category : Seo & sem   27-02-2019   by Janeth Kent

Why Social Media Cannot Fully Take the Place of Offline Marketing

Why Social Media Cannot Fully Take the Place of Offline Marketing

Social media has absolutely revolutionised the way we think about marketing. As well as allowing a business to tap into an audience that is easy to target, always online, and interested in interacting, it can also be hugely cost effective, with some approaches such as Twitter marketing being basically free…

Category : Seo & sem   30-06-2017   by Janeth Kent

4 Online Marketing Tips for Personal Trainers

4 Online Marketing Tips for Personal Trainers

The fitness industry is growing rapidly as more people realize the health benefits of physical exercise. As a result, the demand for personal trainers has never been higher. With the rise in demand, the profession is one of the most competitive today. To stay ahead of the pack, you must market…

Category : Web marketing   27-02-2017   by Janeth Kent

8 SEO fundamentals for marketers and developers

8 SEO fundamentals for marketers and developers

Over the past 18 months or so, Google has made big changes to its algorithms. So what does all this change mean for online marketers who use SEO techniques? SEO experts agree that creating high-quality content, still is the best SEO practice. "What was important to do years ago is still important," notes…

Category : Web marketing   05-11-2013   by Janeth Kent

10 Cheatsheets & Infographics For Social Media Marketers

10 Cheatsheets & Infographics For Social Media Marketers

How many time do you spend on your social media accounts? Do you use it a lot to market your wares, services, sites, tools or yourself? Online presence is the key to small business strategy. It is no longer enough to just have a company blog, every business must have a strong social…

Category : Web marketing   26-05-2020   by Janeth Kent

Are social networks still the best way to promote your business?

Are social networks still the best way to promote your business?

We still need a bevy of Community Managers to promote our products online? And the investments made to advertise our company on social networks are really justified?   According Custora investments for promoting us on social networks are totally unwarranted and would be more convenient to invest our money with a more classical…

Category : Web marketing   01-07-2013   by Janeth Kent

5 Simple Landing Page Optimization Tips

A well-optimized landing page is a crucial component of any successful online marketing campaign. It serves as the first point of contact for your potential customers, often determining whether they stay and explore your website or leave immediately. To maximize conversions and improve the overall user experience, it's essential to…

Category : Web design   08-06-2023   by Janeth Kent

Keyword Research and The Methods

Keyword Research and The Methods

Have you ever asked yourself, what keywords should I rank for and why is choosing keywords important? Well we have all been there and hopefully after reading below you won’t ever question keyword research again. This article on keyword research describes first what keyword research is and then the different methods to researching keywords. What…

Category : Web marketing   07-05-2013   by Janeth Kent

Penguin 2.0 Forewarning: The Google Perspective on Links

Penguin 2.0 Forewarning: The Google Perspective on Links

This article represents my opinions, but my company has worked on helping large numbers of sites get Google penalties removed. The hardest part of these projects is always to get the client to understand what constitutes a bad link. This starts at the very core of how they think about online marketing and…

Category : Web marketing   11-04-2013   by Janeth Kent

Transform A Simple Website in Vibrant Ecommerce Portal

Web Design with respect to internet has never been limited to any barriers or disciplines, which is why attractive design in combination with online marketing has successfully created something known as ‘Ecommerce’. Readying an ecommerce portal is much more than just development or designing alone, it includes enough brain-work too.…

Category : Web design   04-05-2020   by Silvia Mazzetta

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