Website Traffic Getting Low? 4 Immediate Action to Take

by Luigi Nori Date: 04-12-2020 traffic website statistics analytics


If you have created a website, I am sure your end objective is to create a strong brand presence, boost engagement, and multiply revenue.

An interesting statistic showed that there were 22.31 million internet users at the start of the year, in Australia. This means that there are ample opportunities to increase your website traffic, and this article will help you in achieving just that!

Website Traffic – a testament to the effectiveness of the Website

Have you ever wondered what would happen if you opened a store and no one knew about it? Well, your business will die a slow and bleeding death. Similarly, if you launch your website and people are not aware of the presence, it is as good as dead. Hence, getting traffic to the website is paramount if you wish to achieve viable results.

With adequate website traffic, you can promote your business the way you want your visitors to see, and you can also get more queries along with a steady flow of actions.

However, developing a website alone will not help you to achieve the task at hand. There are a lot of ways, in which you can increase website traffic, and some of them are listed below:

1. Invest your time in Search Engine Optimisation!

What happens if you open a new store in a crowded street? You need to stand out with your marketing activities to promote the store, right. You will put up many posters, billboards, and offer special discount codes to attract the crows!

Similarly, SEO is also marketing only this time it is “online”. Activities like content optimization, keyword research, backlinking, etc are involved in it.

When people are searching for things related to your business, the primary objective for your website is to rank higher than the competition. This will require you to search for SEO Specialists in Melbourne, who can get results while being cost-efficient and pocket friendly.

If you want to get your website traffic up, start by working with high volume keywords, and creating stronger backlinks. You may also need to optimize your content and work with actionable content like blogs and public forums like Quora, Medium, etc. to get more traffic to the website.

2. Have you tried your hands on Google AdWords?

Google is undoubtedly the best search engine there is. As per the latest survey in October 2020, it is seen that Google search has a worldwide market share of 92.71%.

So, if you want your website to dominate, you need to be highly active on Google search and get your website ranked higher. In that case, Google AdWords can really make a huge difference.

When you search for something on Google, you see organic results as well as advertisements on the top and bottom of the SERPs. With AdWords, you can set up and run ads, based on keywords. There are various types of ads offered by Google – display ads and search ads.

If the ad description is short and crisp, and the keyword has a high volume, you can get potential customers to visit your website. In this way, you can easily increase your website visitors, in less time.

3. Social Media Ads can also make a difference!

Social Media platforms like Facebook, Instagram, LinkedIn, and Twitter have taken up the mantle for the promotion of brands and businesses. This is the reason why many of the small and medium business owners are promoting their business on these platforms.

These platforms also help you to run ads and redirect them to the website. It is standard practice for e-commerce businesses, and it helps to increase the website traffic, too! You can schedule ads, and link your Facebook Pixels to the website, to monitor, track, and retarget the visitors.

4. Work on blogging platforms like Medium and Quora!

If you want people to give you time, you need to give them something valuable in return. So, how will you do that online? You will have to promote your business on platforms like Medium and Quora, where potential customers are talking about goods and services related to your business.

You can start by writing thought-provoking articles, answering industry-related questions, with a CTA in the end that leads the readers to your website.

Now that you know the tricks to boost website traffic, it’s time to do the real work! All the best.

 
by Luigi Nori Date: 04-12-2020 traffic website statistics analytics hits : 644  
 
Luigi Nori

Luigi Nori

He has been working on the Internet since 1994 (practically a mummy), specializing in Web technologies makes his customers happy by juggling large scale and high availability applications, php and js frameworks, web design, data exchange, security, e-commerce, database and server administration, ethical hacking. He happily lives with @salvietta150x40, in his (little) free time he tries to tame a little wild dwarf with a passion for stars.

 
 
 

Related Posts

Introduction to REGEX - Regular Expression

Today we are going to write about Regular Expressions known as regex or shortened  regexp, a very useful concept of using search patterns. Surely you were in a situation when you…

HTTP Cookies: how they work and how to use them

Today we are going to write about the way to store data in a browser, why websites use cookies and how they work in detail. Continue reading to find out how…

The Truth About Building Your Own Website

If you have your own business, or you are working towards launching one, chances are you’ve thought about building your own website. A strong, professional website is essential for businesses…

The Most Useful 50 Web Sites you wish you knew earlier

There are so many websites around, and it is very complicated to know each and every one of them. Our lisy provides 100 those websites that we find particularly helpful,…

4 Ways To Quickly Improve Your Online Business

It’s great to be an online business in an era where technology is continuously growing and expanding, but it can be difficult to succeed because there’s also a lot of…

How to Improve the Exposure of Your Business

Gaining exposure as a business – especially if you operate entirely or predominately online – can be difficult. You want to see results fast, and to do that you might…

How To Take Your Website Up A Notch

In order to get your website off the ground then you’re going to want to learn how best to get it noticed and clicked on. If you’re just starting to…

Choosing the Right Type of Website for Your Business

The decision to have a website is a given for most entrepreneurs, but what is not so certain is the kind of website you should have. There are several different…

The Importance of Other People to the Success of Your Website

The old adage about it not being what you know but who you know, although not entirely accurate, does hold a grain of truth. Your first job as a website…

Social Media Marketing or SEO?

Want to increase traffic to your site? Driving traffic to your website is no longer a simple or straightforward task. With so much competition, disinformation and misinformation, where are we supposed…

Top Ideas for Creating Website Content

Creating a fantastic website that impresses all of your visitors comes down to much more than choosing a WordPress (or alternative) theme template and uploading the best plugins. You can…

How to Have a Website That Brings Excitement to the Accounting Industry

A website doesn’t need an animated flash introduction in order to get visitors to stick around and find out what else you have in store for them. Web designers have…

We use our own and third-party cookies to improve our services, compile statistical information and analyze your browsing habits. This allows us to personalize the content we offer and to show you advertisements related to your preferences. By clicking "Accept all" you agree to the storage of cookies on your device to improve website navigation, analyse traffic and assist our marketing activities. You can also select "System Cookies Only" to accept only the cookies required for the website to function, or you can select the cookies you wish to activate by clicking on "settings".

Accept All Only sistem cookies Configuration