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130 results for: SEO

Marketing Trends in Technology 2023: Spotlight on Inflation

Inflation, the general rise in prices of goods and services, is a significant economic concern that impacts various industries, including technology. As we delve into 2023, marketing professionals in the technology sector are facing unique challenges and opportunities due to the rising inflationary pressures. This article aims to shed light…

Category : Web marketing   01-06-2023   by Janeth Kent

Optimizing the Robots.txt file for Google

The Robots.txt file serves to give information to Googlebot and other robots that crawl the Internet about the pages and files that should be indexed on our website. Although it is not essential, the Robots.txt file is of great help to Google and other crawling robots when indexing our page,…

Category : Programming   21-03-2024   by Janeth Kent

Should Your Social Media Strategy Always Be Ready for a Crisis?

Social media can offer modern businesses so many incredible opportunities. It can be used to reach new customers, build reputation, advertise new products, and connect with industry peers and partners. However, for all its benefits, social media can also be a treacherous landscape. There are numerous traps and pitfalls that must…

Category : Social networks   01-06-2023   by Janeth Kent

The Impact of Social Media Engagement on SEO Maximising Results with Link Building Agency

Our daily lives now include social media, and businesses have realised its potential for engaging and interacting with the target audiences. Social media not only makes it easier to communicate with clients, but it also has substantial SEO (search engine optimisation) benefits. Businesses can increase their online visibility and rise…

Category : Social networks   16-05-2023   by Janeth Kent

Callbacks in JavaScript

Callback functions are the same old JavaScript functions. They have no special syntax, as they are simply functions that are passed as an argument to another function. The function that receives the callback as an argument is called a higher-order function. Any function can be used as a callback, since it is…

Category : Javascript   22-05-2023   by Janeth Kent

How to Grow Your App's Active User Base

META: Read on to find out the best ways to get people engaged – and most importantly, staying – on your app. IMAGE: https://unsplash.com/photos/ZVhbwDfLtYU (Unsplash) A mobile app is nothing without users. There are a lot of ways you can push this number up and up but the approach of “build it…

Category : Web marketing   19-12-2022   by Janeth Kent

Benefits of Corporate Social Responsibility to Business

Corporate social responsibility or CSR is a company's conscious effort and commitment to positively impact various aspects of society, including the environment and community. There are different types of social responsibility, and you can commit to only some or all of them. So, let's go through each of them. Ethical responsibility. This…

Category : Web marketing   06-12-2022   by Janeth Kent

How to make your own custom cursor for your website

When I started browsing different and original websites to learn from them, one of the first things that caught my attention was that some of them had their own cursors, so I investigated how to incorporate it into my website. Today I bring you a simple version of a custom cursor…

Category : Web design   08-06-2022   by Nadal Vicens

How to Start a Web Design Agency in 2022

If the last two years have shown us anything, it’s that a good online presence is paramount to success in the modern world of business. Once they have a robust web-based reputation in place, companies have the capacity to disrupt their sectors in an engaging, intuitive, and ultimately profitable fashion.…

Category : Web marketing   25-01-2022   by Janeth Kent

Why E-Commerce Businesses Should be Using Cloud Computing

Cloud computing is the on-demand delivery of computer system resources via the internet. The resources offered in a cloud computing solution include data storage applications, servers, databases, software, and networking tools. Cloud computing seems like it’s been created specifically for businesses like e-commerce stores, as it offers increased flexibility and…

Category : Web marketing   01-06-2021   by Silvia Mazzetta

Use the SRCSET attribute to improve your SEO

There is a new standard HTML attribute that can be used in conjunction with IMG called SRCSET. It is new and important as it allows webmasters to display different images based on the size of the device, and without using javascript or other special code. This means we can serve…

Category : Web design   21-03-2024   by Silvia Mazzetta

5 Terrific iOS-Friendly Canva Alternatives to Upgrade Your Marketing Visuals

Sometimes you want to use your iPhone to create compelling, engaging marketing visuals, and as awesome as Canva is, many of us are interested in seeing what other options are out there.   As all marketers know, consistent branding is a must for any company (or even individual) who wants to stand…

Category : Web marketing   05-05-2021   by Janeth Kent

What is the First Input Delay and why is it important?

First Input Delay (FID) is a Google usability metric that is part of the Core Web Vitals and, from May 2021, will be an SEO ranking factor. FID is the time it takes for the browser to respond to the user's first interaction on a web page while it is loading.…

Category : Seo & sem   25-03-2021   by Janeth Kent

SEO: How to choose the best Anchor Text

Anchor Text are the words used to insert a link within a piece of content. This text can be anything from "click here" to the name of a brand or even a series of keywords or phrases. When choosing the best anchor text, always put the user experience first. Since the launch…

Category : Seo & sem   15-03-2021   by Janeth Kent

Cumulative Layout Shift, what is and How to optimize CLS

Cumulative Layout Shift, one of the new Core Web Vitals metrics,  is the first metric that focuses on user experience beyond performance. Unexpected movement of web page content is a major source of irritation for users on the web. The new cumulative design change metric helps developers understand the impact of…

Category : Seo & sem   14-01-2021   by Luigi Nori

Understanding LCP, CLS, FID. All about Core Web Vitals in Google Search Console

A few months ago we talked about certain Google metrics that were displayed in Search Console. The reason for writing another post on this topic is that Google has changed this again, giving priority to other metrics. Interestingly, we thought in that previous study that the FCP and FID were not…

Category : Seo & sem   14-01-2021   by Laura Celis Ballesta

The best free tools for linkbuilding

Linkbuilding is one of the main factors in improving the SEO positioning of a page. Having a profile of inbound links from pages with great authority can mean the difference between appearing at the top of the search engine or not. However, practicing linkbuilding, both in text and images, is one…

Category : Seo & sem   23-12-2020   by Janeth Kent

Django vs. Laravel: Market Share Comparison

There are two leading frameworks in the web development segment: Django and Laravel. In this article, we prepared a Django and Laravel comparison focusing on their market share so that you can figure out which framework is better for your project. Selecting the appropriate framework is crucial for coping with…

Category : Programming   23-12-2020   by Janeth Kent

SEO: How to find and remove artificial links

At Ma-no we are aware of the importance of a good linkbuilding strategy in order to achieve success with a website. Links are key to placing a website among the top positions in Google search results, and therefore increasing the number of visits and conversions. But in today's post we are not…

Category : Seo & sem   23-12-2020   by Silvia Mazzetta

Website Traffic Getting Low? 4 Immediate Action to Take

If you have created a website, I am sure your end objective is to create a strong brand presence, boost engagement, and multiply revenue. An interesting statistic showed that there were 22.31 million internet users at the start of the year, in Australia. This means that there are ample opportunities to…

Category : Web marketing   04-12-2020   by Luigi Nori

5 Tips to Bring More Traffic to Your Blog

Publishing a blog on your business website is an effective marketing tool for several reasons. Blog posts are the ideal place to share information about your company, products, services, and showcase your expertise or comment on industry trends. Blog posts also give you a space to express more personality, a sense…

Category : Seo & sem   03-12-2020   by Janeth Kent

How to Deal with Unnatural Inbound Links

A website that has a good rank on search engines, especially Google is a big task. Backlinks or Inbound links are one of the best ways to achieve this ranking. Sometimes in a haste to achieve this goal, websites indulge in underhanded behaviour like unnatural inbound links. These are considered…

Category : Seo & sem   25-10-2020   by Janeth Kent

SEO in Google News: How to appear in Google News

Google News is a tool, from Google, that spreads current, reliable and truthful content from different websites or portals dedicated exclusively to news. The sites that appear in Google News have a great opportunity to increase traffic to your website and consequently the opportunity to increase your sales through it. If you…

Category : Seo & sem   26-06-2023   by Luigi Nori

Suggestions to Improve the Efficiency of a Small Business

If you have a small business, it means that every resource matters. You have less room for error due to a lack of manpower as well as other aspects. So focusing on efficiency is something that ought to be your priority. Of course, inefficient experience is a big hindrance. You may…

Category : Web marketing   25-01-2022   by Janeth Kent

How to comply with Google's quality guidelines in 2020

Google provides a set of guidelines on what your website's content should look like in order to appear in search results. There are several categories within the Google guidelines: Webmaster Guidelines. General guidelines. Content-specific guidelines. Quality guidelines. In this article we will focus on the Quality guidelines. Quality guidelines, describe techniques whose use is prohibited and which,…

Category : Seo & sem   09-09-2020   by Silvia Mazzetta

5 Remote Careers You Can Start Online in 2020

In 2020, life has moved indoors. School, shopping, entertainment, and work have all moved online to keep up with the fight against COVID-19. And with it came an enormous demand for remote careers. If you are looking to start a new career that you can excel in without leaving the…

Category : News and events   25-08-2020   by Silvia Mazzetta

Get ready for the future: What Does The Future Of SEO Look Like?

How will SEO change in 2030? There are various positions and assumptions that we can make about this so that you can think about the strategies to take when the future catches up with us. Anyone who works in SEO knows the great challenge of positioning a site on the web…

Category : Seo   19-08-2020   by Silvia Mazzetta

7 Killer Strategies to Increase Your Sales Funnel Conversion Rates

Have you been using online sales funnels to grow your business online but it hasn't really worked for you? There's something you are not doing right. Use these strategies to make your sales funnels convert better. We are living in a competitive digital era, and as an entrepreneur, you have to…

Category : Web marketing   23-07-2020   by Janeth Kent

Why is Website Performance Important for Online Businesses?

Your web is the site where most individuals will connect with your business. Your digital marketing processes will most probably send customers to your website. It might be to get information concerning your products and services, obtain contact information, or make purchases. Website performance, also known as web optimization, is a…

Category : Web marketing   24-07-2020   by Janeth Kent

7 Most Effective Ways to Make Money From Photography

Many people all over the world enjoy photography. At first, it may seem difficult to learn, but once you turn it into a hobby, then it becomes a pleasure rather than a difficulty. And the better you get with photography, the more you understand and want to invest in better…

Category : News and events   15-07-2020   by Janeth Kent

SEO Mistakes that Need to Be Avoided

In today's digital age, search engine optimization (SEO) plays a critical role in determining the success of any online business. However, implementing SEO strategies can be complex, and mistakes are common. To ensure your website achieves optimal performance and ranks well on search engine result pages (SERPs), it is essential…

Category : Seo & sem   15-06-2023   by Janeth Kent

How to Take Your Small Ecommerce Business to the Next Level

Running an ecommerce business can be both exciting and financially rewarding. However, as you increase your customer base, it might seem difficult to successfully scale your operations. If your site is growing in popularity, or you want to attract more customers to your online venture, read the below top tips on…

Category : Web marketing   25-01-2022   by Janeth Kent

Step by Step Guide to Successful Social Media Marketing

The most popular social media platforms boast of having hundreds of millions of active users every month. The number itself is more than enough to attract brands in trying to establish themselves as niche authorities on as many different social media websites as they can.   If you are still relatively new…

Category : Web marketing   16-05-2023   by Silvia Mazzetta

How to Build a Successful E-Commerce Store

Launching an e-commerce store is a popular route for entrepreneurs to take. The thought of opening a physical retail outlet isn’t very appealing in 2020, but here’s what you need to know to build your own e-commerce store. Pick a Business Name and Buy Your Domain It is worth putting some serious…

Category : Web marketing   12-05-2020   by Silvia Mazzetta

Seo: How Search Behavior Has Changed During COVID-19 Pandemic

Google positioning is experiencing a before and after with the coronavirus crisis. The way we search in Google has changed; The way Google the search engine gives us the results has changed ; The tools that webmasters have at their disposal have changed. Google claims that it has never registered as many searches for…

Category : Seo & sem   08-05-2020   by Silvia Mazzetta

First steps into JavaScript – a practical guide 3

After we learned the basic ofaccessing DOM elementsandhow to modify them,we are ready for the more exciting parts – handling DOM events. This allows us to make our web way more interactive, and finally we can put our JS knowledge into practice. User input such as keyboard actions or mouse clicks…

Category : Javascript   07-05-2020   by Iveta Karailievova

What is Google My Business and how does it help my local business?

Google My Business is increasingly present in the digital marketing strategies of companies, and this Google tool provides us with various options to better position our business in the search engine.  Through the creation of a business file we can work on the SEO of our brand. Google My Business mixes the…

Category : Web marketing   02-05-2020   by Luigi Nori

How to Improve Your Website to Attract Local Customers

If you run a small business, make no mistake: local search is imperative for your success. You might have lofty dreams of attracting the world to your website, but it’s those local visitors who will make the difference. This is because 80% of people will try and find local information with…

Category : Web marketing   18-03-2020   by

How to Write an Amazon Listing That Converts

If you are one of the 2.5 million sellers on Amazon, you’ll know that the platform has incredible potential for profits. However you’ll also know the competition is fierce and you need to be on your A-game to sell your product. There is no doubt that ranking on Amazon is critical,…

Category : Networking   05-10-2023   by Luigi Nori

7 Step Guide to Writing for SEO

SEO optimization is constantly evolving, and it doesn’t include only writing and SEO-friendly blog post. Some of the requirements are a mobile-friendly website, fast loading time, and support for Google crawlers. Let’s say you’ve got that covered. Then It’s time to turn to SEO writing was in the last couple of…

Category : Seo & sem   06-04-2020   by Silvia Mazzetta

10 SEO trends for 2020

In "Ma-No" we have tried to make some predictions with our digital crystal ball and (knowing that we will be wrong about many things) about what will happen in SEO in the next months. These are the ten trends that could mark the evolution of web positioning in 2020. 1. More…

Category : Seo & sem   01-01-2020   by Silvia Mazzetta

What Are The Best Methods to Make Money Online

More and more individuals are moving from a regular job they have to work on the internet. This trend continues to grow at quite a rapid speed, and since we depend on the internet a lot these days, it is natural that there is so much money to be made…

Category : Web marketing   12-06-2020   by Silvia Mazzetta

How to Generate Static Sites with JavaScript Static Sites Generators

Static websites and so-called JAMstack have become pretty popular recently. And with 2020 on the horizon, this trend doesn't seem to be stopping. Why? Why is old-school HTML + CSS + JS  trio in its redesigned and renamed form gaining so much attention? In this article, we'll explore what the…

Category : Javascript   13-12-2019   by Luigi Nori

How to Build Your eCommerce's Email List Using Instagram

Instagram is quickly becoming a favorite social media channel among eCommerce business owners because of its high engagement rate. But when it comes to getting the highest return on your investment, that recognition belongs to email marketing. Now, imagine what will happen to your eCommerce business if you can have a way…

Category : Web marketing   06-12-2019   by Luigi Nori

The Truth About Building Your Own Website

If you have your own business, or you are working towards launching one, chances are you’ve thought about building your own website. A strong, professional website is essential for businesses of all kinds, and a critical element to promote your business and build relationships with potential and established customers. However, as…

Category : News and events   24-04-2020   by Janeth Kent

How to Gain an Edge and Improve Your Engagement Rate on Instagram

Image source: Unsplash.com   Instagram has more than one billion active profiles every month and the platform continues to grow at a rapid speed. This is no surprise given just how popular it has become in recent times.    Given the number of active users, it is no surprise that so many businesses and…

Category : Social networks   20-11-2019   by Silvia Mazzetta

5 Ways to Effectively Market Your Online Business

Creating any business is hard enough. Having people notice your business is a completely new challenge. Similar to Michael Scott’s “declaration” of bankruptcy in The Office doesn’t make it so. Creating a business doesn’t guarantee that people will be lining up the streets or parked in front with tents waiting for…

Category : Web marketing   22-04-2020   by Janeth Kent

How to use to Chrome Lighthouse

How would you like to perform a fast SEO audit with a Chrome browser-based instrument? With the Lighthouse extension, you can do that. If you're not acquainted with Lighthouse, it's an open-source tool used by experts to verify their website's health. It analyzes everything from best practices to performance to accessibility. As…

Category : Seo & sem   14-06-2019   by Janeth Kent

Nofollow and dofollow links, How and when to use?

Within any website the links are an element that brings dynamism to the experience of navigating through the different sections that make it up allowing us to go from one content to another quickly. However, it is necessary to take into account that Google, as well as other search engines will…

Category : Seo & sem   19-05-2019   by Janeth Kent

Advantages of Progressive Web Applications

The unstoppable increase in the use of mobile devices to connect to the Internet has resulted in the fact that it is no longer enough to have only one web page to have an online presence.  Right now, any company that wants to stand out and build customer loyalty must also…

Category : Javascript   08-05-2019   by Janeth Kent

How the Internet has Influenced Businesses

The internet has transformed the way that people live their lives. You can access a wealth of knowledge from a device that fits in your hand. Yes, it’s used for pleasure and leisure, but it has made the most impact on businesses, driving growth with innovations and advances in technology. The…

Category : News and events   08-03-2024   by Silvia Mazzetta

How to  Successfully Promote Your Healthcare Business

How to Successfully Promote Your Healthcare Business

When it comes to running a healthcare business, you have to find a way of making it stand out from the crowd if you want it to be successful. People often choose to go with recommendations when it comes to choosing a healthcare professional. However, more typically, they turn to…

Category : Web marketing   20-03-2019   by Janeth Kent

Starting with Vue.js: how about using it?

Starting with Vue.js: how about using it?

Vue.js seems to be another JavaScript UI library with a strong community support. If you've got a project coming up and you're wondering which tool to choose from, you can try Vue. View is very easy to learn and in just 10 minutes you can get started with it (actually…

Category : Javascript   06-04-2020   by Janeth Kent

What You Need to Know When Sending a Press Release to Newswire

What You Need to Know When Sending a Press Release to Newswire

A newswire or a press release distribution service helps businesses in improving their online visibility and web presence. If you haven’t used it before, there are many things you need to know prior to using any platform. What is a newswire? Newswire or wire services syndicate your story across different sites and…

Category : News and events   25-02-2019   by Janeth Kent

Stunning React Boilerplates and Starter Kits for 2019

Stunning React Boilerplates and Starter Kits for 2019

As React progresses and helps us build and compose the UI of our applications, more React applications are created every day. In the past few years, the community has indeed created multiple projects to help you save time and kick-start these apps. But it's not always as simple as it seems to…

Category : Javascript   10-02-2019   by Janeth Kent

Crazy SEO Tips For 2019

Crazy SEO Tips For 2019

Are you interested in learning more about SEO in 2019? Here are the trends you need to follow to improve your search optimization skills. For those who don’t know about SEO, here's a brief overview. SEO is the acronym for Search Engine Optimization. In simple words, SEO is the way of improving…

Category : Seo   01-02-2019   by Janeth Kent

A Guide to the new Google Search Console

A Guide to the new Google Search Console

Google Search Console, before known as Webmaster Tools, is a decisive tool created to easily track the performance of your website, but also to improve its visibility and usability. Over the last year, the new Search Console has been growing and growing...Now you're wondering how to use the new Google…

Category : Seo & sem   29-01-2019   by Janeth Kent

Six Ways to Make  Your Design Brand Stand Out with a Portfolio

Six Ways to Make Your Design Brand Stand Out with a Portfolio

Design businesses have never been more needed than they are today. With an increasing number of individuals becoming entrepreneurs and starting their own online companies, the need for professional logos, web designs, social media designs and more is on the rise. This is great news for creative professionals, with the job…

Category : Ui/ux design   21-11-2018   by Janeth Kent

4  Ways To Quickly Improve Your Online Business

4 Ways To Quickly Improve Your Online Business

It’s great to be an online business in an era where technology is continuously growing and expanding, but it can be difficult to succeed because there’s also a lot of competition in the space. This is why it’s important to always be looking at how you can be improving your…

Category : Web marketing   07-11-2018   by Janeth Kent

How to Improve the Exposure of Your Business

How to Improve the Exposure of Your Business

Gaining exposure as a business – especially if you operate entirely or predominately online – can be difficult. You want to see results fast, and to do that you might attempt to spam your customers and clients with advertisement after advertisement. This is not the way to reach your goals.…

Category : Startups   31-10-2018   by Janeth Kent

How to Decide Between Managing Your Own Pay Per  Click Campaign and Hiring a PPC Management Agency

How to Decide Between Managing Your Own Pay Per Click Campaign and Hiring a PPC Management Agency

Regardless of your marketing budget or objectives, when it comes to running pay per click (PPC) campaigns, you want to make sure that you have knowledgeable and experienced people on hand to help you manage them. If you or another person in your business already has the requisite knowledge, you…

Category : Seo & sem   01-09-2018   by Janeth Kent

Useful jQuery code snippets for responsive websites

Useful jQuery code snippets for responsive websites

When you have to manage a web project, jQuery can be of great help. In this article, we have compiled some jQuery tips and tricks for making and enhancing responsive sites. Detect viewport size CSS media-queries allow you to detect the viewport size and apply different CSS style to elements depending on…

Category : Javascript   21-06-2018   by Janeth Kent

2 Areas of Business You Need to Audit

2 Areas of Business You Need to Audit

Carrying out a business audit should be a regular event, but too many businesses either neglect this or limit their attention to the basic areas. The fact is that your audits need to cover much more than you think, and can be the key to more streamlined business efficiency, Not…

Category : Startups   28-05-2018   by Janeth Kent

Best SEO Tools for 2018

Best SEO Tools for 2018

Search engines are a massive source of traffic for a lot of websites, in fact it can be the primary source. Due to this, it’s important that you make use of the analytic tools that are readily available to you to allow you to make the most of your SEO…

Category : Seo & sem   27-02-2019   by Janeth Kent

Advice For A Successful Social Media Strategy

One area where your business can make a big impact and drive more attention back to your company is through social media. The problem is many businesses think they can simply open accounts and hope for the best without having a plan of attack. What you need to succeed is to…

Category : Social networks   13-03-2020   by Janeth Kent

Social Media Marketing or SEO?

Social Media Marketing or SEO?

Want to increase traffic to your site? Driving traffic to your website is no longer a simple or straightforward task. With so much competition, disinformation and misinformation, where are we supposed to turn? Wondering whether to concentrate on SEO or social media marketing? In this infographic SEO Jury compare the two tactics, and provide some…

Category : Seo & sem   09-02-2018   by Janeth Kent

Increase the Number of Backlinks to Your Site the Right Way

SEO is important, however, the algorithms used and the techniques you need to use are changing every day. RankBrain is Google’s newest invention that has once again changed the face of traditional SEO tactics. Thankfully, however, one of the best methods of increasing your website’s ranking has remained: link backs.…

Category : Seo & sem   18-03-2020   by Janeth Kent

How to Become a Leader in The Field of Digital Technology

How to Become a Leader in The Field of Digital Technology

Have you been working your way up the ladder of a digital technology company but have hit a brick wall? If so, you are not alone. Many digital technology companies require their employees to not only have a good work ethic but also a higher degree in order to advance.…

Category : Startups   16-06-2020   by Janeth Kent

What You Need to Start a Great Healthcare Blog

What You Need to Start a Great Healthcare Blog

Would you like to start your own healthcare blog? Many people think about setting up this type of resource, but very few of these people eventually make a success of it. However, if you're serious about setting up a great healthcare blog, you need the following things: A Recognized Healthcare Qualification People…

Category : Web marketing   21-09-2017   by Janeth Kent

4 Strategies to Improve  YouTube Marketing

4 Strategies to Improve YouTube Marketing

In just a few years, YouTube has quickly gone from being an entertainment site to the world’s second largest search engine. As the demand for more video content online increases, YouTube isn’t just used for watching funny videos of cats (although it just wouldn’t be the same without them)! As more…

Category : Social networks   09-06-2017   by Janeth Kent

Useful technical SEO checklist for developers

Let's start from the beginning. What is SEO? When we talk about SEO we are talking about Search Engine Optimisation: we are talking about the organic positioning of a web page in search results. And when we say organic positioning we mean unpaid positioning. SEO is a discipline, strategy or set…

Category : Seo & sem   15-05-2023   by Janeth Kent

How to Have a Website That Brings Excitement to the Accounting Industry

How to Have a Website That Brings Excitement to the Accounting Industry

A website doesn’t need an animated flash introduction in order to get visitors to stick around and find out what else you have in store for them. Web designers have been saying for years that all professionals need a website to advertise their services, and they’re finally listening. The problem…

Category : Web design   24-04-2017   by Janeth Kent

4 Online Marketing Tips for Personal Trainers

4 Online Marketing Tips for Personal Trainers

The fitness industry is growing rapidly as more people realize the health benefits of physical exercise. As a result, the demand for personal trainers has never been higher. With the rise in demand, the profession is one of the most competitive today. To stay ahead of the pack, you must market…

Category : Web marketing   27-02-2017   by Janeth Kent

Google updates LocalBusiness Schema

Google updates LocalBusiness Schema

It seems we may have had a Google structured data update yet again . The next thing they changes was to require the Image and priceRange data fields in the LocalBusiness schema requirements. If you run the Google structured data testing tool against LocalBusiness schema, you will see they throw an error if the Image and priceRange…

Category : Web marketing   23-11-2016   by Janeth Kent

How to Optimize Images for SEO

Images are a vital part of engaging online content. People have short-time attention no one wants to open a page only to find an unbroken wall of text. Photos, infographics and illustrations are a key way to supplement your text to make your page look more attractive. Choosing the right image for…

Category : Web marketing   20-02-2020   by Janeth Kent

How to Configure Cloudflare Flexible SSL with WordPress website

How to Configure Cloudflare Flexible SSL with WordPress website

This article is part of a serie of articles about Wordpress optimization with Cloudflare and some kinds of servers, if you want to understand well read these articles before: Speed up your site and protect it against DDOS attacks with CloudFlare Million of visitors per day with a super cheap php mysql…

Category : Servers   03-12-2015   by Janeth Kent

Google ranking factors: user behaviors that make the difference in SEO

Google ranking factors: user behaviors that make the difference in SEO

Google has never said that searchers' behavior is a ranking factor. But companies over the years have discussed this, most notably when Amit Singhal told the Wall Street Journal that Google had tweaked its algorithms. He said, "How users interact with a site is one of those signals." Google's patents provides other evidences:…

Category : Seo & sem   01-12-2015   by Janeth Kent

Google's 200 Most Important Ranking Factors

Domain Factors 1. Domain Age:  Matt Cutts states that: “The difference between a domain that’s six months old verses one year old is really not that big at all.”. In other words, they do use domain age…but it’s not very important. 2. Keyword Appears in Top Level Domain: Doesn’t give the boost that it…

Category : Web marketing   30-03-2023   by Janeth Kent

Best Days to Post on Facebook [Infographic]

Best Days to Post on Facebook [Infographic]

Among the greatest challenges is determining exactly when to post a given piece of content so it attracts the most “likes,” comments, and retweets. A recent infographic from LinchpinSEO could help crack that code by showing the best days to post to Facebook. Even better, it organizes the information by industry. For…

Category : Social networks   11-03-2014   by Janeth Kent

Google’s Matt Cutts: Duplicate Content Won’t Hurt You

Google’s Matt Cutts: Duplicate Content Won’t Hurt You

Duplicate content is not always taken as spam by Google.  Watch a new video from Matt Cutts on duplicate content and actions that Google might take in various cases: How does Google handle duplicate content and the negative effects it has on rankings.     And here's the same t-shirt for the July 'duplicate…

Category : Web marketing   17-12-2013   by Janeth Kent

86 Must Have WordPress Plugins Of 2013

86 Must Have WordPress Plugins Of 2013

Today we are going to share Best 85 WordPress Plugins for 2013 which will help WordPress Webmasters all over the world. 1. ALL AROUND WORDPRESS CONTENT SLIDER CAROUSEL All Around wordpress content slider is a multi-purpose all-in-one slider solution for your website. It supports both images and video. It can be an…

Category : Software   09-12-2013   by Janeth Kent

Best Content Strategy Resources

Best Content Strategy Resources

Content Strategy Books Annett-Baker, Relly. A Practical Guide to Creating Web Content. Bailie, Rahel Anne; Urbina, Noz. Content Strategy: Connecting the Dots Between Business, Brand, and Benefits. Bloomstein, Margot. Content Strategy at Work: Real-world Stories to Strengthen Every Interactive Project. Halvorson, Kristina; Rach, Melissa. Content Strategy for the Web. Handley, Ann; Chapman, C.C. Content Rules. Jones, Colleen. Clout — The Art &…

Category : Web marketing   09-12-2013   by Janeth Kent

Isomorphic JavaScript: a new paradigm

Isomorphic JavaScript: a new paradigm

Spike Brehm, in a article written for http://venturebeat.com, explains that at Airbnb, they have learned a lot over the past few years while building rich web experiences by dividing into the single-page app world in 2011 with their mobile web site, launching  Wish Lists and their newly-redesigned search page. Each of these is a…

Category : Javascript   27-11-2013   by Janeth Kent

8 SEO fundamentals for marketers and developers

8 SEO fundamentals for marketers and developers

Over the past 18 months or so, Google has made big changes to its algorithms. So what does all this change mean for online marketers who use SEO techniques? SEO experts agree that creating high-quality content, still is the best SEO practice. "What was important to do years ago is still important," notes…

Category : Web marketing   05-11-2013   by Janeth Kent

The Web Developer's SEO Cheat Sheet 2.0

The Web Developer's SEO Cheat Sheet 2.0

In 2008  Danny Dove created the first version of SEO Cheat Sheet. Frustrated with how hard it was to find technical SEO information, he stayed up an entire night crafting the original resource. At the time, he was still establishing his professional self and was an intern at Moz. The company…

Category : Web marketing   30-08-2013   by Janeth Kent

How Companies can Drive Engagement with Blogs: 50 tips

How Companies can Drive Engagement with Blogs: 50 tips

Companies can benefit by maintaining a blog: it helps drive engagement, can promote products and visibility in the market. A survey conducted by Hubspot, a marketing software company, indicates that more companies are adopting a blog and find it to be “critical” and “useful” to their business. Their survey has reported positive…

Category : Web marketing   21-08-2013   by Janeth Kent

The secrets of inbound marketing

The secrets of inbound marketing

Coined by Brian Halligan in 2005, Inbound Marketing is a word used to describe creating and sharing content made specifically for your dream customer. Inbound marketing is different from outbound marketing. Think of it this way: Outbound marketing uses interruptive marketing techniques such as: Trade Shows Seminars Television Commercials Print Advertisements Telemarketers Inbound marketing is more permission based marketing and uses…

Category : Web marketing   30-07-2013   by Janeth Kent

The Bible of Responsive Web Design

You've decided it's time for a new website, and you know that making it responsive will ensure that all users have a great experience, regardless of what device they are using. Responsive web design, or RWD for short, is here to stay. It's rapidly maturing but not without some serious pitfalls for…

Category : Web design   23-05-2019   by Janeth Kent

The definitive list of analytics and metrics tools

The definitive list of analytics and metrics tools

Lately I had a little problem with Google Analytics. Live results wasn't counting perfectly the number of live users online. Obviously, I am a little disappointed about it, and basically, the amount of time to research a solution or alternative would make the original content stale. Now, i want to…

Category : Software   22-07-2013   by Janeth Kent

A Collection of Essential WordPress Plugins

With so many plugins available, finding the best WordPress plugins can be hard and time-consuming! That is my motivation for gathering this comprehensive collection of Essential WordPress plugins. Enjoy! WP DB Backup WP DB Backup is an easy to use plugin which lets you backup your core WordPress database tables just by…

Category : Web design   21-08-2020   by Janeth Kent

10 Best Free Ecommerce Solutions On The Market

As the digital landscape continues to evolve, ecommerce has become an essential part of businesses worldwide. Entrepreneurs, small businesses, and even established enterprises are seeking robust and costeffective solutions to set up their online stores. In this article, we will explore the ten best free ecommerce solutions available on the…

Category : Software   21-07-2023   by Janeth Kent

Becoming a Web Professional: 19 online resources

Becoming a Web Professional: 19 online resources

The web education industry (designers, developers, graphics,seo,sem...) has exploded from a small niche to a powerful, continually expanding force. Countless people all over the planet are interested in learning about web design,web development, seo, sem, gamification, web marketing, and tons of companies are cropping up promising the ultimate solution. The good…

Category : News and events   18-07-2013   by Janeth Kent

The importance of building a responsive website and targeting the mobile audience

What are the changes reshaping the IT industry? The most significant one is the trend of using tablets, smartphones, and other mobile devices to access internet. This trend is the proof of technological revolution and is affecting greatly the web designers to follow some responsive approach for website creation. Google’s recommendation…

Category : Web design   15-06-2020   by Silvia Mazzetta

WordPress tips and tricks: how to custumize your theme

WordPress tips and tricks: how to custumize your theme

When you're in the process of writing a WordPress theme, there are a few behaviors you can change. Some of them are pretty basic, but they can really enhance the theme my making it go that extra mile. How to Customize The Login Page It’s quiet easy to customize the existing Login…

Category : Web design   10-07-2013   by Janeth Kent

Top Alternatives to Google Adsense (ideal for small publishers)

It's a fact: Google dominates the Internet and is the undisputed leader in the search engine market in such a way that it is frankly difficult to avoid the Mountain View giant, not only from a SEO perspective in terms of where the traffic comes from, but also in terms…

Category : Web marketing   15-06-2020   by Silvia Mazzetta

50 tools to reinvigorate your content marketing efforts

50 tools to reinvigorate your content marketing efforts

2012 has been the year of growth for content marketing. Brands have begun to embrace the discipline as a vital part of their overall strategy. What was once a conversation on “why content marketing” has turned into a conversation on “how to.”  The current focus on social media advertising is pulling marketing attention…

Category : Web marketing   03-07-2013   by Janeth Kent

20 useful cheat sheets for web developers

20 useful cheat sheets for web developers

Being a web developer is an awesome job because you have the possibility to create awesome things. It is fun, you can play with some cool tools and you can earn a lot of money but like in any other type of specialization, you need to be up to date with all…

Category : Web design   03-07-2013   by Janeth Kent

AdWords: How to Control Sitelink Details In Enhanced Campaigns

AdWords: How to Control Sitelink Details In Enhanced Campaigns

Google AdWords has announced a new feature to encourage advertisers to convert their campaigns to enhanced campaigns. Now, Google’s allowing advertisers to specify, or nominate, the specific text advertisers would like to appear for their sitelink descriptions. This gives advertisers much more control over what is appearing on their enhanced advertisements and to be…

Category : Web marketing   21-06-2013   by Janeth Kent

Content Experiments API implementation: Google Analytics becomes A Robust A/B Testing Platform

Content Experiments API implementation: Google Analytics becomes A Robust A/B Testing Platform

Google Analytics renovate Content Experiments last summer. Now, an year later, Google Team announced new improvements, including API calls. Google announced the launch of an API for Content Experiments. The same tool that allows users to use A/B content tests on their site is now available through an API. The new content experiments API allows developers to…

Category : Programming   12-06-2013   by Janeth Kent

90 free wordpress themes

90 free wordpress themes

WordPress is one of the most popular Free and Open source blogging, publishing and CMS with lots of flexibility. It started as a blogging CMS but now its used as CMS for building complex website, portfolio and ecommerce websites. This article is an answer for you. Below we have showcased 90…

Category : Web design   11-06-2013   by Janeth Kent

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